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Videos 

For 2013 and 2014 4A's conference videos, please visit and subscribe to the 4A's YouTube Channel.
Most of our most recent event videos are now being added directly to that channel.
Title Date Subject Views
Advertising Week 2014: The 4A’s Competitive Edge 09/29/2014 Advertising Industry; Events; Recruitment & Retention 722
CreateTech 2013 Videos 10/22/2013 Advertising Industry; Creative; Digital & Interactive; Digital Initiatives 1664
Transformation 2013 Videos 06/01/2013 About the AAAA; Advertising Industry 2767
How Has Cannes Lions Impacted the Way You Think About the Business? 06/21/2012 About the AAAA; Advertising Industry; Agency Management; Creative; Events 5856
What's Your Fondest Memory at Cannes Lions? 06/20/2012 About the AAAA; Advertising Industry 5631
Michael Kassan Interviews Larry King 05/03/2012 Events; Media Buying; Media Planning 4569
Michael Kassan Interviews Bob Sauerberg and Dawn Ostroff 05/03/2012 Events; Media Buying; Media Planning; Publishing 5977
Michael Kassan Interviews Eva Longoria 05/03/2012 Events; Media Buying; Media Planning 5819
Michael Kassan Interviews Ben Silverman 05/03/2012 Advertising Industry; Events; Media Buying; Media Planning 5537
Michael Kassan Interviews Amy Powell 05/03/2012 Advertising Industry; Media Buying; Media Planning 6266
Michael Kassan Interviews Will Arnett and Jason Bateman 05/02/2012 Advertising Industry; Events; Media Buying; Media Planning 6010
Michael Kassan Interviews Tom Freston 05/02/2012 Advertising Industry; Agency Management; Events; Media Buying; Media Planning 5685
Michael Kassan Interviews Robert Kyncl 05/02/2012 Advertising Industry; Digital & Interactive; Events; Media Buying; Media Planning 2401
Michael Kassan Interviews Peter Guber 05/02/2012 Advertising Industry; Events; Media Buying; Media Planning 5296
Michael Kassan Interviews Morgan Spurlock 05/02/2012 Advertising Industry; Events; Media Buying; Media Planning 3863
Michael Kassan Interviews Michael Eisner 05/02/2012 Advertising Industry; Events; Media Buying; Media Planning 5224
[Transformation LA 2012] What’s Keeping You Up At Night? 03/28/2012 About the AAAA; Advertising Industry; Agency Management; Events 4071
[Transformation LA 2012] Content—Content—Content: How Do the TV Networks See the Internet? 03/28/2012 About the AAAA; Creative; Digital & Interactive; Events; Information Technology; Marketing; Media Buying; Media Planning 4098
[Transformation LA 2012] Cool Tech: Huffington Post Streaming Network 03/28/2012 Advertising Industry; Data Analysis; Digital & Interactive; Information Technology; Marketing 4653
[Transformation LA 2012] Attracting Top Talent: Telling Our Story 03/28/2012 About the AAAA; Advertising Industry; Digital Initiatives; Diversity; Events; Human Resources; Public Relations; Recruitment & Retention; Students & Educators 4793
[Transformation LA 2012] Cool Tech: YouTube Channels 03/28/2012 Advertising Industry; Creative; Digital & Interactive; Events; Information Technology; Marketing; Media Buying; Media Planning 2362
[Transformation LA 2012] (Very) Creative Women 03/28/2012 Advertising Industry; Agency Management; Creative; Diversity; Events; Marketing; Recruitment & Retention 4697
[Transformation LA 2012] Strategy Festival Inspire! Program Participant #3 03/28/2012 About the AAAA; Advertising Industry; Account Planning; Creative; Marketing 5367
[Transformation LA 2012] The Relentless Pursuit of Better Ways 03/28/2012 About the AAAA; Advertising Industry; Digital Initiatives; Marketing; Media Buying; Media Planning; Vendors 3970
[Transformation LA 2012] CEO Fireside Chat 03/28/2012 About the AAAA; Advertising Industry; Agency Management; Digital Initiatives; Diversity; Events; Government & Lobbying; Marketing; Media Buying; Media Planning; Recruitment & Retention; Search 3788
[Transformation LA 2012] Transformative Research II 03/28/2012 About the AAAA; Advertising Industry; Marketing; Media Buying; Media Planning; Research; Vendors 3741
[Transformation LA 2012] Reminiscing About Apple and "1984" 03/28/2012 Advertising Industry; Account Management; Account Planning; Agency Management; Creative; Digital & Interactive; Events; Marketing; Media Buying; Media Planning 3789
[Transformation LA 2012] Best of Zeitgeist 03/28/2012 Advertising Industry; Events; Public Relations 3887
[Transformation LA 2012] Advertising Re-imagined 03/28/2012 About the AAAA; Advertising Industry; Digital & Interactive; Events; Information Technology; Marketing; Media Buying; Media Planning; Vendors 3936
[Transformation LA 2012] Transforming College Football 03/28/2012 About the AAAA; Advertising Industry; Events 4861
[Transformation LA 2012] Patent Trolling 03/28/2012 Agency Compensation; Agency Finance; Agency Management; Events; Government & Lobbying 5314
[Transformation LA 2012] Breaking Through (Not Just Cracking) the Glass Ceiling 03/28/2012 About the AAAA; Advertising Industry; Agency Management; Diversity; Human Resources; Recruitment & Retention 4644
[Transformation LA 2012] Strategy Festival Inspire! Program Participant #2 03/28/2012 About the AAAA; Advertising Industry; Account Management; Account Planning; Diversity; Events 5249
[Transformation LA 2012] Strategy Festival Inspire! Program Participant #4 03/28/2012 About the AAAA; Advertising Industry; Account Planning; Creative; Events 4667
[Transformation LA 2012] Technology, Data and Social Media: Does It Make Us All Different or All the Same? 03/27/2012 About the AAAA; Advertising Industry; Data Analysis; Digital & Interactive; Events; Information Technology; Search 4063
[Transformation LA 2012] Welcome to LA 03/27/2012 About the AAAA; Advertising Industry; Agency Management; Events; Government & Lobbying 3764
[Transformation LA 2012] Opening Remarks From 4A's Media Policy Committee Chair 03/27/2012 About the AAAA; Advertising Industry; Events; Media Buying; Media Planning 4012
[Transformation LA 2012] Chairman's Address 03/27/2012 About the AAAA; Advertising Industry; Events; Marketing 3919
[Transformation LA 2012] Incoming Chair's Address 03/27/2012 About the AAAA; Advertising Industry; Marketing 3996
[Transformation LA 2012] Data Visualization 03/27/2012 About the AAAA; Advertising Industry; Data Analysis; Digital & Interactive; Events; Information Technology; Marketing; Publishing; Research; Search 3894
[Transformation LA 2012] Cool Tech: Natural User Interface Advertisements 03/27/2012 About the AAAA; Advertising Industry; Digital & Interactive; Information Technology; Marketing 3963
[Transformation LA 2012] Holding Company CEOs Part II: The Insurgents 03/27/2012 About the AAAA; Advertising Industry; Agency Management; Creative; Digital & Interactive; Events; Marketing; Recruitment & Retention 3770
[Transformation LA 2012] Strategy Festival Inspire! Program Participant #1 03/27/2012 About the AAAA; Advertising Industry; Account Planning; Diversity; Events; Marketing 4353
[Transformation LA 2012] High School for Innovation in Advertising and Media (IAM) Update 03/27/2012 About the AAAA; Advertising Industry; Diversity; Events; Human Resources; Recruitment & Retention; Vendors 3932
[Transformation LA 2012] The Future of Creativity 03/27/2012 About the AAAA; Advertising Industry; Creative; Digital & Interactive; Events 3942
[Transformation LA 2012] Trading Desks and DSPs 03/27/2012 About the AAAA; Advertising Industry; Agency Management; Events; Media Buying; Media Planning 3987
[Transformation LA 2012] Transforming a Cable Network 03/27/2012 About the AAAA; Advertising Industry; Events; Media Buying; Media Planning 4050
[Transformation LA 2012] The (Transformative) Value of Social Media 03/27/2012 About the AAAA; Advertising Industry; Digital & Interactive; Events; Marketing 3900
[Transformation LA 2012] Mobility: Will It Ever Transform? 03/27/2012 About the AAAA; Advertising Industry; Digital & Interactive; Events; Marketing; Media Buying; Media Planning 4210
[Transformation LA 2012] Transformative Network Shows 03/27/2012 About the AAAA; Advertising Industry; Events; Marketing; Media Buying; Media Planning 4084
[Transformation LA 2012] The Competitive Edge 03/27/2012 About the AAAA; Advertising Industry; Diversity; Events; Human Resources; Recruitment & Retention 3852
[Transformation LA 2012] Presentation of the 2012 4A's O'Toole Awards for Creative Excellence/TED Ads Worth Spreading 03/27/2012 About the AAAA; Advertising Industry; Creative; Events; Marketing; Public Relations 3866
[Transformation LA 2012] Sustainability as a Transformative Business Imperative 03/27/2012 About the AAAA; Advertising Industry; Agency Management; Events; Public Relations 4849
[SAMS Workshop] Welcome and Opening Remarks 03/26/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events 4146
[SAMS Workshop] Technology: Cure or Curse? 03/26/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Digital & Interactive; Information Technology 3828
[SAMS Workshop] Agency Culture 03/26/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Human Resources; Recruitment & Retention 4203
[SAMS Workshop] Guidelines for Project Work 03/26/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; Production & Traffic 3977
[SAMS Workshop] Innovative Business and Revenue Models 03/26/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events 3885
[SAMS Workshop] Agency Case Study: Erwin Penland 03/26/2012 About the AAAA; Advertising Industry; Agency Management; Events; Recruitment & Retention 4299
[SAMS Workshop] Shopper Marketing 03/26/2012 About the AAAA; Advertising Industry; Agency Compensation; Creative; Marketing 4312
[SAMS Workshop] Winning New Business and Sustaining Client Relationships 03/26/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 4108
[SAMS Workshop] Creativity: The Fuel That Powers Business and Agency Growth 03/26/2012 About the AAAA; Advertising Industry; Agency Management; Creative; Events 4022
[SAMS Workshop] What's Next for Clients and Agencies 03/26/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; Marketing; New Business 4295
Change: the New Agency Search Reality 03/08/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 3269
[4A's Compensation Summit 2012] The Myths and Realities of Incentive Compensation 02/28/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 4495
[4A's Compensation Summit 2012] Negotiating Tips and Suggestions 02/28/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 5226
[4A's Compensation Summit 2012] Benchmarks: What Matters? 02/28/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 4459
[4A's Compensation Summit 2012] Miles Young: Thoughts on Agency Compensation 02/28/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 4284
[4A's Compensation Summit 2012] Revisiting Agency/Client Agreements: The New Basics 02/28/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 4695
[4A's Compensation Summit 2012] Summit Key Takeaways and Next Steps 02/28/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 4452
[4A's Compensation Summit 2012] Summit Overview 02/27/2012 About the AAAA; Agency Compensation; Agency Finance; Agency Management; Events 4466
[4A's Compensation Summit 2012] The Compensation Imperative 02/27/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 5780
[4A's Compensation Summit 2012] Compensation Overview: Challenges and Opportunities 02/27/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 1477
[4A's Compensation Summit 2012] Lee Clow: Thoughts on Agency Compensation 02/27/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 8225
[4A's Compensation Summit 2012] Scope of Work: the Revenue Driver 02/27/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 5009
[4A's Compensation Summit 2012] A Compensation Alternative: Nancy Hill 02/27/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 4755
[4A's Compensation Summit 2012] A Compensation Alternative: Susan Gianinno 02/27/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 4876
[4A's Compensation Summit 2012] Talent and Labor-Based Compensation 02/27/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 4894
[4A's Compensation Summit 2012] Overhead and the Truth About Efficiency Metrics 02/27/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 5365
[4A's Compensation Summit 2012] Tom Carroll: Thoughts on Agency Compensation 02/27/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 4645
[4A's Compensation Summit 2012] The Profit Imperative 02/27/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 4688
[4A's Compensation Summit 2012] Lee Clow, Chairman and CCO, TBWA Worldwide 02/13/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Management; Events 1377
[4A's Compensation Summit 2012] Miles Young, Worldwide CEO, Ogilvy & Mather 02/13/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Management; Events 1482
[4A's Compensation Summit 2012] Dave Lubars, Chairman and ECD, BBDO Worldwide 02/13/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 1356
[4A's Compensation Summit 2012] Tom Carroll, President and CEO, TBWA Worldwide 02/13/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 1391
[4A's Compensation Summit 2012] Susan Gianinno, Chairman and CEO, Publicis USA 02/13/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 1553
[4A's Compensation Summit 2012] Rob Norman, CEO, GroupM Interaction 02/13/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 1351
[4A's Compensation Summit 2012] Jean-Marie Dru, Chairman, TBWA Worldwide 02/13/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 1398
[4A's Compensation Summit 2012] Steve Hayden, Vice Chairman, Ogilvy Worldwide 02/13/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 1376
[4A's Compensation Summit 2012] Matt Seiler, Global CEO, IPG Mediabrands 02/13/2012 About the AAAA; Advertising Industry; Agency Compensation; Agency Finance; Agency Management; Events; New Business 4978
My Notebook

My Notebook

4A's Transformation
March 22-25 | Conference
Sign up for the annual 4A's leadership and media event of the year, hosted in Austin, TX. This year's theme is creativity + collaboration across agencies, media and marketing. Hollywood film director Robert Rodriguez will deliver a keynote address. Early registration ends Friday, Jan. 23.
> Learn More


4A's Partner Awards

4A's Data Summit

4A's Discount to Borrell Associates
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