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Mike Donahue 

 

Mike Donahue

EVP
Mike Donahue guides the strategic partnerships of the 4A's, overseeing its annual industry Transformation conference, media services and other industry outreach initiatives, including the 4A's Rising Stars program and the Agency 2020 research project.

He serves as staff officer for the Media Leadership Council. And, he has been closely involved in the development of Ad-ID™, the identification code for all media forms. Mike also represents the 4A's on cross-industry initiatives on measurement and brand value.

Before he joined the 4A's, Mike's career included account management roles at Saatchi & Saatchi and its predecessor agency, Dancer Fitzgerald Sample. He was a member of the Executive Committee of the Board of Directors of both agencies.

Mike has a Liberal Arts degree from Villanova University and an MBA from the Wharton School, University of Pennsylvania.
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My Notebook

My Notebook

4A's Talent@2030
Sept. 29-30 | Conference
This event for HR professionals and the agency C-suite will focus on leading strategies that leverage technology, social media and data to attract, engage, and retain agency talent.
> Register Today

4A's Strategy Festival
Oct. 4-6 | Conference
Join us at the 4A's Strategy Festival 2015 for inspiration and hands-on training in essential skills for today's planner.
> Register Today

4A's CreateTech
Nov. 11-12 | Conference
This year's 4A's CreateTech conference, the event for agency creatives and technology heads, will be held in NYC. Speakers will explore Creativity and the "Adjacent Possible." Super early registration ends July 10.
> Learn More

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4A's Jay Chiat Awards 2015

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