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Research Essentials 


An extensive collection of industry statistics, original research documents, best practices, and surveys on important industry topics.

If you don't find what you're looking for here, please contact us at research@aaaa.org or call and speak to one of our information specialists at 212-682-2500 for further assistance.

In This Section

Advertising, Marketing + Media
Advertising, marketing, brand building, media and international markets

Agency Business
Number of agencies, employment data, client relations, agency operations, agency business trends

Consumers
Consumer behavior, media habits, and market segments, including multicultural, women, mature market, etc.

Digital
Digital advertising, marketing and media; Social media; Digital agencies; Analytics and metrics

Industries
Insights into sales, trends, top competitors, and much more.



My Notebook

My Notebook

4A's Transformation
March 22-25 | Conference
Sign up for the annual 4A's leadership and media event of the year, hosted in Austin, TX. This year's theme is creativity + collaboration across agencies, media and marketing. Hollywood film director Robert Rodriguez will deliver a keynote address.
> Learn More


4A's Partner Awards
4A's Discount to Borrell Associates
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