4A's Member Content

Member content includes all submissions from our members that aren’t specifically press releases.

Inside the Campaign: Deutsch’s “Dr. Aftkings” and “Play” for DraftKings

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In the series Inside the Campaign, the 4A’s features creative work from its member agencies. Here, Deutsch takes you inside two new campaigns for DraftKings. Campaigns: “Dr. Aftkings” and “Play” Agency: Deutsch New York Client: DraftKings Program Background: Gearing up for the NFL season, the New York office of Deutsch this week launched two creative executions — “Play” and “Dr. Aftkings” — […]

Inside the Campaign: Team One’s “Visionaries Wanted”

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Inspired by Ernest Shackleton’s famous ad, “MEN WANTED for hazardous journey,” Team One created a campaign to launch The Legacy Lab’s inaugural Honors program: an initiative to recognize brand leaders making a long-term difference in a short-term world.

Inside the Campaign: HMH’s Work for Central Oregon Visitors Association

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In the series Inside the Campaign, the 4A’s features creative work from its member agencies. Here, HMH takes you inside its campaign for Central Oregon Visitors Association. Campaign: Central Oregon Vacation Getaways Agency: HMH Client: Central Oregon Visitors Association Program Background: Central Oregon is known for its rugged beauty. What isn’t as well known is the level of luxury […]

Inside the Campaign: Supercell’s “Legends of 2v2” Real-Time Video Generator by Firstborn

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The 4A’s features the work of its members via the series Inside the Campaign. Here, Firstborn takes you inside its campaign for Supercell. Campaign: Clash Royale “Legends of 2v2” Real-Time Video Generator Agency: Firstborn Client: Supercell Campaign Background Clash Royale, Supercell’s hit mobile game and App Store darling, boasts one of the largest fan bases, with millions of […]

Inside the Campaign: HMH’s ‘Savannah Airport Takeover’ for Palmetto Bluff

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In the series Inside the Campaign, the 4A’s features creative work from its member agencies. Here, HMH takes you inside its campaign for Palmetto Bluff. Campaign: “Savannah Airport Takeover” Agency: HMH (Portland, Oregon, and Charlotte, N.C.) Client: Palmetto Bluff Program Background: Some getaways begin at the airport. No matter how great the trip, most travelers arrive at their […]

5 Questions For Duff Stewart of GSD&M

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The 4A’s is committed to sharing the thoughts of some of the most important leaders in the ad industry. In this edition of our 5 Questions For… series, we chat with Duff Stewart, CEO GSD&M. 

“See It & Be It”: Wendy Blackburn of Intouch Solutions

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Wendy Blackburn shares words of advice for young talent, discusses mentoring and discrimination.

Inside the Campaign: United Airlines “Real Time Taxi” — by mcgarrybowen, with Media Partners Kinetic, MEC, Verifone

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This first-of-its-kind campaign uses live traffic data to create a dynamic display for taxi tops — and dispels the myth that travel to JFK is faster than travel to Newark Airport (EWR).

See It & Be It: Sandi Harari of BARKER

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This creative leader shares her ideas on how to succeed in advertising if you’re a young person and/or female.

5 Questions for: John Gallegos of UNITED COLLECTIVE

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UNITED Collective chairman on the future of advertising

“See It & Be It”: Tara DeVeaux, CMO of BBDO

4A's Member

BBDO’s CMO shares her insights into the opportunities and challenges facing women and people of color

Eleven Inc. Launches “Be Bold For Change” in Support of International Women’s Day

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In support of International Women’s Day, 4A’s Member Eleven Inc. has launched the “Be Bold For Change” campaign — which encourages women to pledge what they will do in 2017 to support gender equality and social justice.