News & Views | 4A's Members

This section includes both 4A’s member press releases and other member content — which includes a variety of submissions from 4A’s Members.

Member Press Releases Other Member Content

4A’s Member agencies are encouraged to send us select content. For more information, see Tell Us Your Story.

MEC Launches Specialist Content Offer Wavemaker

4A's Member

MEC today announces the launch of MEC Wavemaker, a global specialist content offer that uses consumer insights to plan, create and evolve brand content strategies. The division will be led by Tim Flattery whose been appointed Managing Partner, Senior Practice Lead reporting to Shenan Reed, President, Digital.

Innovation Driven Chicago Startups Get Free Marketing Advice

4A's Member

Four Chicago-based companies, who are leveraging technology to provide enhanced experiences and planning services for travelers and the travel industry, will work with senior marketers in the sixth Chicago Marketing Sparks program led by advertising agency MARC USA in partnership with 1871.

We’re Not Finished Growing

4A's Member

In 2015 we added 20+ independent agencies and 15+ holding company agencies to the 4A’s family.

We Have Long-Term Relationships

4A's Member

The average 4A’s agency has been a member for more than 20 years. A dozen agencies can trace their memberships to the core group of 111 founding agencies.

Wildlife Conservation Film Festival Names DDB New York Agency of Record

4A's Member

Wildlife Conservation Film Festival (WCFF) today announced that DDB New York will serve as its pro bono agency of record, effective immediately. In this new agency relationship, DDB New York will be responsible for WCFF’s creative campaigns to increase understanding of WCFF as an organization, as well as encourage attendance to WCFF’s flagship event in New York City, October 2016.

Bernstein-Rein Adds Creative Fire Power

4A's Member

Award-winning creative director Bryan Michurski will be joining the Bernstein-Rein’s agency in the new role of Group Creative Director.

Northlich Selected as Agency of Record for Frisch’s Big Boy

4A's Member

Frisch’s Big Boy, one of the most well-known restaurant brands, has selected Northlich as its agency of record.

Alma Is Number Eight on Ad Age’s 2016 A-list

4A's Member

Alma is once again part of Advertising Age’s Agency A-List, this time as the number eight agency in the U.S.

Michael Kadin Joins Pitch as Chief Creative Officer

4A's Member

Pitch, the Los Angeles, California-based creative agency, has hired Deutsch LA alum Michael Kadin as its new chief creative officer.

McKinney Names Sue Roche Chief Talent Officer

4A's Member

McKinney announced today that it has named Sue Roche chief talent officer. Roche’s track record spans four decades of talent management leadership in the marketing and advertising, education and tech sectors.

Keith Cartwright Joins BSSP as ECD

4A's Member

Butler, Shine, Stern & Partners has brought on Keith Cartwright as Executive Creative Director, as part of its acquisition of Cartwright’s creative boutique, Union Made Creative.

GKV Expands Partnership with Medifast

4A's Member

GKV, one of Baltimore’s largest integrated marketing firms, is excited to announce the expansion of its great partnership with Medifast, Inc.

Posterscope USA Drives Awareness of and Fan Engagement for Red Bull Sound Select Presents

4A's Member

Posterscope USA has completed a multi-faceted Out-of-Home campaign supporting Red Bull Sound Select Presents: 30 Days in LA, a month of 60 can’t miss artists in venues throughout Los Angeles.

Posterscope USA and Green Mountain Energy Convert Billboard Materials into Tote Bags as Part of Sustainable Campaign

4A's Member

Posterscope and Green Mountain Energy are working together to ensure materials used in a Green Mountain billboard advertising campaign don’t go to waste.

The New Yorker Launches New Advertising Campaign, Created By SS+K

4A's Member

The New Yorker weekly magazine introduced a new advertising campaign created by SS+K.

Archer Malmo Named Agency of Record for StollerUSA

4A's Member

Archer Malmo today announced that it has been named the agency of record for StollerUSA, makers of a full line of advanced agricultural products.

Shelley DauSchmidt Joins Lindsay Stone & Briggs Account Management Team

4A's Member

Lindsay, Stonne & Briggs has hired Shelley DauSchmidt as an Account Supervisor

Archer Malmo Honored in Eight Categories at the 2015 PRSA Memphis VOX Awards

4A's Member

Archer Malmo was recognized by the Memphis Chapter of the Public Relations Society of America (PRSA) at its annual VOX Awards October 22, receiving five VOX awards and four Gold awards.