News & Views | 4A's Members

This section includes both 4A’s member press releases and other member content — which includes a variety of submissions from 4A’s Members.

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Strategic America recognized as Best-in-Class Employer by Gallagher

Gallagher’s Best-in-Class Benchmarking Analysis identifies U.S. organizations that excel in optimizing employee and organizational wellbeing WEST DES MOINES, Iowa (Jan. 25, 2024) – Strategic America (SA), a national marketing firm with headquarters in West Des Moines, Iowa, has been named a Best-In-Class Employer after scoring in the top quartile of midsize employers (100-999 full-time employees) […]

Future 100

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ELEVATING HUMANITY & CONNECTION ARE KEY BRAND OPPORTUNITIES FOR 2024 VML launches the tenth edition of ‘The Future 100: 2024’ with the world’s first virtual futurist who can answer real-time questions about the trends set to shape consumer spending over the next year PRESS RELEASE: 24 JAN 2024 10AM EST: In a post-COVID world that […]

Former radio executive joins Strategic America

Former radio executive joins Strategic America WEST DES MOINES, Iowa (Jan. 23, 2024) – The former president of iHeartMedia Des Moines, Joel McCrea, has joined the leadership team of West Des Moines-based marketing firm Strategic America (SA). McCrea now serves as SA vice president, Client Strategy & Service (CSS) — filling the role previously held […]

VML Unveils Global Creative Leadership Team

Global CCO Debbi Vandeven assembles an all-star team of creative heavyweights to lead the next era of brand building, customer experience and commerce work from the award-winning agency. January 19, 2024 (NEW YORK) — VML, launched earlier this month through the merger of WPP’s VMLY&R and Wunderman Thompson, today announced its global creative leadership team. […]

Edelman Trust Barometer 2024

Edelman surveys consumers around the world to learn the level of trust they have for business, government, media, and NGOs.

InnoVision Marketing Group Named Agency of Record for San Diego Mojo, New Professional Women’s Volleyball Team

InnoVision Marketing Group, a leading global, bilingual marketing agency, is proud to announce its selection as the official Agency of Record for the San Diego Mojo, an exciting new professional women’s indoor volleyball team set to make waves in San Diego. San Diego Mojo, poised to bring elite-level women’s volleyball to the vibrant sports scene […]

M&C Saatchi Performance strengthens Global Team with key promotions

M&C Saatchi Performance, award-winning global performance marketing agency, proudly announces key changes to its global leadership team to further drive its growth and innovation. These promotions are aimed at strengthening M&C Saatchi Performance’s position as a leader in the performance marketing industry. Guillaume Lelait Chief Growth Officer Guillaume Lelait, has been promoted to the role […]

Media Bridge Elevates Toni Dandrea to President

Promotion Marks Pivotal Milestone for Leading Twin Cities Ad and Media Agency MINNEAPOLIS, Jan. 9, 2024 – Media Bridge today announced the appointment of Toni Dandrea as president, effective immediately. The move comes as a testament to Dandrea’s outstanding contributions and tireless efforts in shaping the agency’s ongoing success. In her elevated role as president, […]

New Vladimir Jones Brand Strategy- Tears, Smeared Mascara and Snot

The impact of grief can knock you off your feet and engulf you like a rogue wave. As if that wasn’t bad enough, you carry on with your daily life believing the sadness has passed, only to have it reappear like a spider monkey 199 times repeatedly. Needless to say, 2023 was quite the edifying […]

PARTNERS + NAPIER BOOSTS NYC PRESENCE WITH KEY HIRES

ROCHESTER, NY, Jan. 11, 2024 – The new year brings new hires and continued growth for integrated creative and media agency Partners + Napier which has bolstered its account leadership team to deliver for new and existing clients. Krystal Garvin has been named Director of New Business and Nathan King has joined the agency as […]

Nashville’s New Content Production Studio Poised To Help Brands Meet Content Demands

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New Content Production Studio Fresh Consumables Serves Quick-turn Digital Assets Shari Day unveils new full-service content production studio laser focused on high-capacity asset creation. NASHVILLE, Tennessee—(Jan. 10, 2024)—With an appetite for brand-building, Fresh Consumables, a new content production studio, has emerged in Nashville. With a full-service à la carte menu of creative and production services, […]

Mower closes out 2023 with major industry honors

Mower, a leading independent marketing, advertising and public relations agency, has had a successful 2023 award season, securing top recognitions from major industry organizations. Most recently, The Drum Awards for B2B 2023, PRWeek Best Places to Work and the Hospitality Sales & Marketing Association International (HSMAI) 2023 Adrian Awards have all recognized Mower for various […]

MILLENIUM AGENCY WINS DAVEY GOLD AWARD FOR WORK ON BRAND GUIDELINES

(Manchester, NH | December 6, 2023) – Millennium Agency has been awarded a Davey Gold Award in the Corporate Identity sector for their work on their client Hoyle Tanner’s new brand design. Every year, the Davey Awards honor “creative Davids,” who defeat the “Goliaths” of their industry with big ideas. The new Hoyle Tanner brand design was successfully integrated into the brand identity kits, […]

KRISPY KREME NAMES VML CREATIVE AGENCY PARTNER

This marks the first new business win for the newly unified agency, VML Krispy Kreme, one of the most beloved and well-known sweet treat brands in the world, announced today its selection of VML as its global creative agency partner. The agency is tasked with developing creative strategy and visual identity for Krispy Kreme and […]

Jessica Westberg Promoted to Vice President of People at Media Bridge

(Minneapolis) … Media Bridge announced that Jessica Westberg has been promoted to Vice President of People, effective Nov. 1, 2023. As part of the promotion, Westberg will also serve on Media Bridge’s leadership team. Westberg was previously HR and DEI Manager. Prior to Media Bridge, her HR experience included tenures at Target and FedEx, where […]

Clio Sports shortlist

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Our Baylor Scott & White Health “Motivotter” campaign was shortlisted in Clio Sports in two categories! Virtual/Augmented Reality and Athlete/Influencer categories. Learn more.

LAUGHLIN CONSTABLE NAMED DIGITAL AGENCY OF RECORD FOR WEST COAST-BASED GROCERY HOLDING COMPANY, GOOD FOOD HOLDINGS

The Midwest agency will support the company’s digital experience efforts across its 5 prominent food retailing brands CHICAGO (NOVEMBER 27, 2023) – Laughlin Constable, the independent, full-service brand experiences agency today announced it has been selected as the Digital Agency of Record by Good Food Holdings, LLC following a competitive search. The West Coast grocery […]

ŌURA’ Hires Mediahub as Global Media Agency – Behind the Decision

CMO of smart ring company discusses plans to expand globally and reach ‘mass consumer’ audiences By Brian Bonilla. Published on November 21, 2023. Ōura, the company behind the Oura Ring—a smart ring that provides daily health data and insights for users—has appointed Interpublic Group of Cos.’ Mediahub as global media agency of record following a review. The […]