One out of two women from vulnerable communities in Colombia live in menstrual poverty, as they cannot afford sanitary pads due to their limited income (sanitary pad expenses for women in these communities surpass their daily income by 148%). This lack of access to proper hygiene products leads to the use of unsuitable items like […]
CHICAGO, April 6, 2023 – Chicago-based health and wellness advertising agency AbelsonTaylor proudly welcomes nine recent college graduates and rising seniors to spend 10 weeks of the summer learning more about the medical advertising and marketing field through AbelsonTaylor’s nextgenerATion internship program. With more than 1,000 applicants, the nextgenerATion internship program is a highly sought-after […]
By Daisy Expósito-Ulla During this International Women’s Month, a “big idea” from one of our colleagues at the agency was quickly embraced and, with a lot of work, brought to life by a team: Let’s celebrate trailblazing Latinas who have had, and still have, an impact in our industry. And, what better time to do […]
National agency InnoVision Marketing Group is widening its capabilities with the creation of InnoVision Talent & Casting (ITC), adding to its growing list of in-house services. In preparation of their formal announcement to production companies, studios, photographers and other advertising agencies scheduled for June 1, 2023, ITC is actively searching for talent to join their […]
For the third consecutive year, VMLY&R reintroduces neXus, a series of 10 weekly virtual seminars hosted by VMLY&R global leadership and capability leads. Designed to provide participants with the resources, education, and experiences needed to excel academically and kick-start their career pursuits, neXus will not only help young professionals build direct links to VMLY&R’s global […]
After a review that included multiple agencies, Landmark Credit Union, a credit union in Wisconsin with over $6 billion in total assets, named Cramer-Krasselt agency of record. Cramer-Krasselt (C-K) and Landmark Credit Union have entered into a new partnership, as the Midwest-based agency takes over as Agency of Record. Through their office in Milwaukee (and […]
Emily Chang Joins as CEO of Wunderman Thompson’s West Coast Region Former McCann Worldgroup and brand-side marketer will oversee unified client portfolios and strengthen the agency’s position in California, Portland, and Seattle NEW YORK (March 21, 2023)— Wunderman Thompson North America CEO Audrey Melofchik has appointed Emily Chang to lead its West Coast offices, including […]
As technology continues to advance, so does the prevalence of cybercrime. Per the AARP, American families lost almost $7 billion to cybercrime in 2021 alone. Online security provider Aura wants to do its part to fight cybercrime, but to do so it needs a strong team. Luckily, there is one person willing to stand alongside […]
Reporting & Analytics are complex – that is a fact. Despite being complex there are things that can be done to ensure that complexity is managed appropriately and a lot of that involves asking the right questions at the right time. Communication is the key to getting the most out of Reporting & Analytics teams, […]
Honest Eggs Co. and VMLY&R have launched FitChix, the first-ever fitness trackers designed for chickens. Accompanying the innovation is an integrated campaign designed to show people how free and healthy Honest Eggs Co. chickens really are. VMLY&R collaborated with Airbag to create ergonomic, chicken friendly fitness trackers that doesn’t impose on day-to-day life and behavior. […]
The home and business security company partners with the agency to improve overall consumer experience VMLY&R has partnered with security services company ADT in a remit entailing ecommerce, brand creative, inclusion experience and consulting. The agency, which won the business following a competitive pitch, began its relationship with ADT in March of last year on […]
VMLY&R has been named to the no. 2 spot on the prestigious Ad Age A-List, which celebrates the Top 10 advertising agencies in the U.S. The list was released today by Ad Age, a leading global source of news, intelligence and conversation for marketing and media communities. VMLY&R has also been recognized as No. […]
Shops on this list pour creativity into all their disciplines to connect consumers with brands By Judann Pollack. The agencies on this year’s Agency A-List have taken different routes to the same destination: Creating business-building work for clients. Some have captured consumers’ attention with ingenious creative campaigns, attention-getting stunts or experiential events. Others have dived deep into data […]
Inclusive Summer C.A.M.P. effort recognized in the DEI Workplace Innovation Category March 6, 2023: Deutsch NY’s inclusive Summer C.A.M.P. (Creative, Advertising, and Media Program) internship initiative has been selected as a finalist at Southwest®️ (SXSW®️) Conference and Festivals (March 10-19, 2023) Innovation Awards, which recognize and celebrate the most exciting tech developments in the connected […]
By Sam Bradley We reveal the most-awarded chief creative officers in the industry in the 2023 edition of The Drum’s World Creative Rankings. Ogilvy’s Liz Taylor leads this year’s World Creative Rankings / Ogilvy US Already in the World Creative Rankings, we have revealed the most creatively successful agencies, networks and holding companies in the industry. Today, […]
Explore the full 2023 list of Fast Company’s Most Innovative Companies, 540 organizations that are reshaping industries and culture. We’ve selected the firms making the biggest impact across 54 categories, including architecture, beauty, design, and more. When we think about the future of advertising, the most common denominator centers around a diversity of creative and strategically sound work that […]
Cramer-Krasselt (C-K), one of the nation’s largest independent creative and data-driven agencies, is making some significant investments to further define its unique model of taking integration to a whole new level of interconnection. Brian Nienhaus has been tapped to head that effort as the EVP, Managing Director of the Chicago headquarters. Those familiar with Brian know of his extensive […]
The agency has named Carina De Blois chief operating officer of Ogilvy North America; Darla Price becomes president of Ogilvy New York. By Aleda Stam. Published on March 01, 2023. Read more here.