4A's Webinar Series
Webinar Recording Available!
Please Note: Unless otherwise stated, all webinars are scheduled in Eastern Time.
Carter Murray and Susan Credle form one of the advertising industry’s most dynamic management teams. They’ll share their journey in igniting a new era for FCB, reveal what has surprised them most in their relationship, and explain how attracting “step-up” talent with a “never finished” spirit can build a winning culture.
This session falls under the Winners’ Circle series and will be hosted by renowned creative leadership advisor, Charles Day.
What You Will Learn:
- The greatest threats facing modern agencies and how to overcome them.
- Why some leaders consistently build more successful businesses.
- How the most successful companies are building lasting competitive business advantage.
- The elements that are always present in award-winning work.
Who Should Attend:
- ‘C’ Suite Leaders
- Executive Creative Directors, Group Creative Directors, Creative Directors
- Office and department heads
- Strategy, account, technology and creative group leaders
About Your Webinar Leaders:
A passionate champion for his clients’ businesses, his teams and their work, Carter Murray is the worldwide CEO of FCB, a fully integrated marketing communications company with 8,000+ people in 109 operations across 80 countries. Charged with setting FCB’s strategic direction and maintaining operational excellence, the former president/CEO of Y&R North America and CMO at Publicis Worldwide has helped countless marquee clients develop and manage brands across marketing disciplines and regions.
As FCB’s Global Chief Creative Officer, Susan Credle heads up the agency’s creative product and reputation. She is one of the industry’s leading creatives and an important voice representing women. The creative brilliance responsible for the iconic M&M’S “human” and Allstate’s “Mayhem” campaigns, she has received numerous industry accolades, including Ad Age’s 100 Most Influential Women, Business Insider’s Most Creative Women in Advertising and induction into the AAF’s Hall of Achievement.
Charles Day is an advisor and confidant to some of the world’s most celebrated creative business leaders. He is the founder of The Lookinglass – a Creative Leadership Practice. The group work with highly disruptive businesses across the creative industries – from iconic global brands to founder-led start-ups. Their work focuses on producing, ‘Profitable Creativity’. Charles is a member of The Boswell Group – a psychodynamic management consulting practice. He teaches about the art and science of creative leadership at Columbia University and writes regularly on creative leadership for Fast Company.
Pricing For Individual Webinar
|Member Pricing||Non-Member Pricing|
* Full Conference Room provides one link to use in a Conference Room. No limitation on number of viewers.
** Unlimited Access gives each employee the chance to view the webinar from his or her own computer. A special link will be sent to one person that can then be forwarded to the rest of the agency. At the conclusion of the webinar, a link to the recorded webinar will be sent to the agency or company that signed up for the Unlimited Access option. This link is available for 2 weeks.
EXCLUSIVE Action Guide provided with all Conference Room or Unlimited webinar purchases. These Action Guides allow for a facilitated group discussion after the webinar has ended so that the learning can be immediately applied on the job.
A 10% cancellation fee will be applied to any cancellation.
Please contact firstname.lastname@example.org | 212-850-0742