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2008 Account Management Conference Agenda

Wednesday, September 24, 2008
Nokia Theatre, Times Square at Broadway and 44th Street
New York City

8:00am - 9:00am	Registration check-in and continental breakfast
9:00am - 9:15am	Welcome by Nancy Hill, President and CEO, AAAA, and conference chair Thom Gruhler, Executive Vice President, Global Account Director, McCann Worldgroup and Chairman, AAAA Account Management Committee
9:15am - 9:55am	Account Management 2.0: New Definitions of Value in the Digital World Shelly Lazarus, Chairman and CEO, Ogilvy & Mather Worldwide
9:55am - 10:35am	Media: What Every Account Manager Should Know Laura Desmond, CEO, Starcom MediaVest Group
10:35am - 10:50am	Coffee Break
10:50am - 11:30am	Navigating the Digital Landscape Bob Greenberg, Chairman/CEO/Global Creative Officer, R/GA
11:30am - 12:10pm	The Creative View Nina DiSesa, Chairman, McCann Erickson, New York
12:10pm - 1:15pm	Lunch
1:15pm - 1:55pm	Why Account Management is the Best Job in Advertising Carl Johnson, Founder and Partner, Anomaly Communications
1:55pm - 2:55pm	Perspectives From Mid-Sized Agencies--three individual presentations by: 1. Brad Brinegar, Partner, Chairman and CEO, McKinney: Transforming Account Management 2. Christine Fruechte, President and CEO, Colle+McVoy: Staying Relevant in Account Management 3. Greg Stern, CEO, Butler, Shine, Stern & Partners: How to Keep a Job and Save a Career in Account Management
2:55pm - 3:00pm	Conference Wrap-Up
3:00pm	Conference Adjourned