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2008 Media Conference & Tradeshow 

2008 Media Conference and Tradeshow

March 5-7, 2008
Rosen Shingle Creek
Orlando, FL
"Digital Changes Everything"

The 2008 Media Conference and Tradeshow featured speakers and panels covering the latest developments in media--especially digital media--and the popular tradeshow boasted over 100 booths with exhibitors showcasing their products and services.

» Revisit the program agenda
» View speaker biographies and photos


News from the Event

03/06   Nielsen to Incorporate Ad-ID Coding Into Its KeepingTrac System »
03/05 15th Annual Media Conference & Tradeshow Kicks Off at Rosen Shingle Creek in Orlando, FL »


W4A's Radio Interviews & Podcasts

Partnering with the Radio Advertising Bureau, the 2008 Media Conference saw W4A's Radio hit the (Internet) airwaves. Archives of selected interviews and presentations can be found below.

It's 10 Years Later: Have Agencies Survived Digital Convergence? » Jessica Kizorek »
Steve Farella » Sarah Fay »
Michael Kassen » Nancy Hill »
David Verklin » Jeff Haley & Tim Spengler »
Katy Bachman » David Kenny »
Derek Leedy » Thomas Dolbrez & Sheila Kirby »
Sean Cunningham » Richard Kosinski »
Matt Scheckner » Project Reinvention: eBusiness & ePort Update »
Mike Donahue & Harold Geller » Drew Corry & John Haber »
David Field » Tim Cecere »
Randall Rothenberg » Penry Price »
Cary Tilds » Adam Gerber »
Antony Young » Bill Reynolds »
Bob DeSena » Mandar Mhaskar »


Transcripts

 03/06   Welcome and Opening Remarks, Nancy Hill, President and CEO, AAAA »
 03/06 Speech by Marc Goldstein, CEO North America, GroupM »


Photo Galleries

» Speakers - Thursday, March 6th
» Speakers - Friday, March 7th
» Scenes from the Conference and Tradeshow

In This Section



My Notebook

My Notebook

Measure Up in 2015!
Jan 15 | Webinar
Jump-start your media measurement plan! Join Brad Adgate, Research Director, Horizon Media and Chair of the 4A's Media Measurement Committee, for an update on the key trends, challenges and opportunities in cross-media measurement.
> Learn More

4A's Partner Awards

4A's Data Summit

4A's Discount to Borrell Associates
Untitled 1
Untitled 1

 
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