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[Transformation 2010] Transforming the Marketing Enterprise, Larry Light 

Event:
4A's Transformation 2010

Speaker:
Larry Light, President and CEO, Arcature LLC

A few thoughts on how to transform major enterprises from Mr. Light, the pre-eminent management consultant who helped turn around McDonald’s and Nissan.
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My Notebook

My Notebook

4A's Data Summit 2015
Feb. 3 | NYC
Registration is now open to 4A's Members and non-Members for the next 4A's Data Summit, which will be a half-day event at JWT's NYC Office and keynoted by Jonathan Nelson, CEO of Omnicom Digital.
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4A's Partner Awards

4A's Partner Awards
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