Speaker:Rishad Tobaccowala, Member of Management Board, VivaKi
Rishad always tells us what we need to hear … not what we want to hear.
Article Start Date3/1/2010
SubjectAdvertising Industry, Account Management, Account Planning, Events, Marketing, Production & Traffic, Research
Measure Up in 2015!Jan 15 | Webinar
Jump-start your media measurement plan! Join Brad Adgate, Research Director, Horizon Media and Chair of the 4A's Media Measurement Committee, for an update on the key trends, challenges and opportunities in cross-media measurement.
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