Presentation at Transformation 2011 by Jeffrey Cole, Director, Center for the Digital Future, USC Annenberg School.
Article Start Date3/8/2011
SubjectAbout the AAAA, Advertising Industry, Data Analysis, Events, Research
Measure Up in 2015!Jan 15 | Webinar
Jump-start your media measurement plan! Join Brad Adgate, Research Director, Horizon Media and Chair of the 4A's Media Measurement Committee, for an update on the key trends, challenges and opportunities in cross-media measurement.
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