[Transformation 2011] New Advertising Guidelines
An industry collaboration and self-regulation progress report. Panel at Transformation 2011 featuring:
- Bob Liodice, President and Chief Executive Officer, Association of National Advertisers Inc.
- Carla Michelotti, Executive Vice President and Chief Legal Government and Corporate Affairs Officer, Leo Burnett Worldwide
- Eric Mower, Chairman and Chief Executive Officer, Eric Mower and Associates
- Lee Peeler, President and CEO, National Advertising Review Council
and Executive Vice President, National Advertising Self-Regulation, Council of Better Business Bureaus
Moderated by: Abbey Klaassen, Editor, Advertising Age