Tom Finneran, 4A's Executive Vice President, discusses the industry's compensation challenges and reviews the "Agency Compensation: 4A's Agency Compensation Transformation Doctrine--Strategic Pillars" position paper guidance which serves as a foundation for much of the summit program's content.
Article Start Date2/27/2012
SubjectAbout the AAAA, Agency Compensation, Agency Finance, Agency Management, Events
Measure Up in 2015!Jan 15 | Webinar
Jump-start your media measurement plan! Join Brad Adgate, Research Director, Horizon Media and Chair of the 4A's Media Measurement Committee, for an update on the key trends, challenges and opportunities in cross-media measurement.
> Learn More