Global Entertainment and Media Outlook 2023-2027

PwC provides trends, ad spending & revenue, and forecasts for major media in this global report. Explore key findings in the following segments:

  • B2B
  • Capex (capital expenditure)
  • Cinema
  • Data consumption
  • Internet access mobile and fixed
  • Internet advertising
  • Internet of Things (IOT)
  • Music, radio, and podcasts
  • Newspapers, consumer magazines, and books
  • Out-of-home advertising
  • OTT video
  • Spectrum owners
  • TV and home video
  • Video games and e-sports
  • Virtual reality (VR) and augmented reality (AR).

Read the accompanying media and entertainment outlook report for more in-depth coverage of the shifting patterns of consumer behavior. Advertising is considered a hot spot this year!