Dirk Rients will be responsible for helping guide clients and internal partners in the design of effective mobile programs while simultaneously identifying opportunities for growth with existing and potential new clients.
Minneapolis agency Campbell Mithun will host a live-streamed online conversation about myth and reality in today’s media marketplace.
Being named Among the Best Places to Work in Illinois is Draftfcb agency’s 14th workplace honor in five years, and first such award of 2011.
In his new role as Chief Strategy Officer, Jamie Shuttleworth will oversee both the planning and customer intelligence departments within Draftfcb Chicago, enabling an even closer alignment between two extremely important disciplines which encompass nearly 100 employees.
Chris O’Brien’s responsibilities include leading the application of new digital strategic approaches, consumer insights, tools and digital technologies across the agency’s entire client base.
The “Looking Up” Blue Cross and Blue Shield of Florida campaign includes TV, digital, print, direct and social media components. Its goal is to differentiate BCBSF from the competition by forging an emotional relationship with the brand.