CHICAGO, Apr. 25, 2013 – In recognition of his streak of buzz-worthy work for the likes of Kmart, Dow Chemical, and The Shelter Pet Project, Chicago EVP, group creative director Jon Flannery has been named executive creative director at Draftfcb Chicago. In this new role, Flannery will be responsible for helping to elevate the creative work and profile of the agency. He will continue to report to Todd Tilford, chief creative officer of Draftfcb Chicago.
Flannery joined Draftfcb in 2009 as SVP, creative director on KFC. Most recently he served as EVP, group creative director for accounts including Brown-Forman, Del Monte, Kmart, Dow Chemical and The Shelter Pet Project. In this former role, he was successful in creating smart, witty and highly-recognized work including Kmart’s viral hit “Ship My Pants” which in its first week online garnered more than 13 million YouTube views (now at 19 million-plus) and ranked as the number one viral video on Mashable’s Top 20 Viral Video Chart. He has been honored at advertising award shows including Cannes, Communication Arts, and The One Show.
Prior to joining Draftfcb, Flannery led award-winning work at Element79 for brands like Gatorade and its very popular “Is It In You?” campaign featuring Michael Jordan, Derek Jeter, Peyton Manning and Tiger Woods. During his time there, Flannery was also instrumental as creative director and writer on Propel Fitness Water, showing a range of versatility while bringing a flair to each project.
“Jon is an exceptional strategic thinker and creative talent, and he knows how to engineer a collaborative environment where great work happens,” said Tilford. “We are in the process of turning the Chicago office into an open source creation studio, and Jon will play a critical role in making it happen. The path we are taking is going to be a an exciting one.”
Flannery will continue to play a key role in the planning and execution of the agency’s creative product. He will also work closely to recruit and further build the creative talent in the Chicago office and assist in furthering new business development.
Commenting on his appointment Flannery said, "We have a great team in Chicago with a ton of potential. I'm looking forward to helping our work and agency take the next step."
With an equal focus on creativity and accountability, Draftfcb is committed to producing brilliant ideas that change consumer behavior. As a global, fully integrated marketing communications agency operating against a single P&L, Draftfcb provides clients with highly collaborative, channel-neutral thinking that delivers engagement and, most importantly, action. With nearly 140 years of combined expertise, Draftfcb has roots in both consumer advertising and behavioral, data-driven direct marketing. The agency’s corporate leadership team includes Howard Draft, executive chairman; Laurence Boschetto, CEO and president; Jonathan Harries, vice chairman emeritus & executive advisor, global creative; and Neil Miller, chief operating officer. The Draftfcb network spans 150 offices in 90 countries and employs nearly 9,000 people. The agency is part of the Interpublic Group of Companies (NYSE:IPG). For more information, visit www.draftfcb.com.