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2nd Quarter 2011 Accounts in Review Analysis

The 4A's maintains an analysis of published agency review/search activity. The "Accounts in Review" analysis includes:
  • The account in review, winner (if known), incumbent and finalists
  • The nature of agency services that were reviewed
  • Approximate billings and/or approximate agency revenue/gross income, where known (12 ranges are specified at the end of the report)
  • If a search consultant was involved, the consultant is noted
  • The marketer's business sector, designated into one or more of 32 categories.

The "Accounts in Review" information is provided on a spreadsheet so members can readily sort the information.
 
Excel  Download the 2nd Quarter 2011 4A's Accounts in Review Analysis
 
If you have review activity that you want to include in the 2011 4A's Accounts in Review Analysis, please send the details to Helen@aaaa.org.


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File Download Issues

I think all of this is great that you provide analysis on Accounts in Review quarterly but when I go to download 2009, 2010 and 2011 reports, they are all the same. All I can think of is it is being named the same file name each time in the back-end of the content management side. Is there any way I could get the end of the year 2009 and 2010?
Posted by Andrew FLanagan (Wednesday, July 27, 2011 10:49 AM)

Re: File Download Issues

Andrew The file is written over with the newest version. I do have the year end spreadsheets for 2009 and 2010. If you would like a copy please email me at helen@aaaa.org. Thank you for your post. Helen
Posted by Ms. Helen Miranda (Wednesday, July 27, 2011 3:17 PM)
 

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