The 4A’s yesterday welcomed the last of the eight winners of its first-annual Transformers program to present how they would transform the advertising industry, on the main stage at 4A’s Transformation 2010, the association’s annual conference. Winners were unveiled throughout the General Session of the Conference on Monday, March 1, and Tuesday, March 2, 2010.
The winning Transformers were:
- Sean Boyle, Global Planning Director, JWT
- Cecilia Gorman, VP, Director of Creative Services, Y&R Brands
- HighJive, Blogger, Multicultclassics
- Gareth Kay, Director of Digital Strategy, Goodby, Silverstein and Partners
- Ellen Moore, Chief Operating Officer, Carton Donofrio Partners
- Paul Murray, Creative Director, WHITTMANHART Interactive
- George Parker, Blogger, AdScam
- Antony Young, CEO, Optimedia International US, Inc.
“In the spirit of presenting a genuinely transformative conference, I invited anyone—inside and outside the business—to submit his or her idea for transforming the industry,” said Nancy Hill, President and CEO, 4A’s. “The very best of these selections were here at Transformation 2010 over the past two days to present those ideas with the whole media and marketing community watching, and whether or not you agree with their ideas, the passion displayed for our community was unquestionable. I look forward to next year’s submissions.”
The winning presentations will be made available on the 4A’s Web site in the coming weeks.
About the 4A’s
The 4A’s is the national trade association of the advertising agency business. The 1,196 member agency offices it serves in the United States employ 65,000 people, offer a wide range of marketing communications services, and place 80 percent of all national advertising. The management-oriented association helps its members build their businesses, and acts as the industry’s spokesman with government, media, and the public sector. For more information visit our Web site at www.aaaa.org.
