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2014 O'Toole Media & Creative Winners Announced at 4A's LA Transformation Conference 

Los Angeles, March 19, 2014 --The 4A’s, the leading trade association representing the advertising agency business, announced the winners of its 2014 4A’s O’Toole Awards for Creative and Media Excellence during its Transformation: The Idea Effect conference in Los Angeles.

The O’Toole Creative Awards, were presented by Susan Credle, Chief Creative Officer, Leo Burnett USA and Victor Ortiz, former WBC Welterweight Champion.

O'TooleBox: BBDO New York

Large Agency: BBDO New York

Mid-Size Agency: Barton F. Graf 9000 LLC

Small Agency: Baldwin&

Finalists

O'TooleBox
     Leo Burnett NewYork
     Leo Burnett Chicago

Large Agency
     Leo Burnett Chicago
     CP+B
     The Martin Agency

Mid-Size Agency
     BBH New York
     BBDO Atlanta

Small Agency
     Fitzgerald +CO
     mono

The O’Toole Media Awards are given to member agencies that consistently drive media excellence through innovation, transformation and creativity in media planning and/or buying functions.

Joe Apprendi, CEO of Collective presented the O'Toole Media Awards. Collective is the founding sponsor of the Media Awards and will donate $30,000 to the 4A’s Foundation, which uses funds to underwrite scholarships for multicultural students in media and create arts. Each winner will receive $10,000 for a charity of their choice and are encouraged to donate to the 4A’s Foundation.

Large: Horizon Media

Mid-Sized: Spark

Small Agency: Duncan/Channon

Finalists
Large Agency
     Mindshare

Mid-Sized Agency
     Spark

Small Agency
     Butler/Till
     Meers Advertising

Since 1991, the O’Toole Awards have recognized the highest level of excellence for an agency's body of work on behalf of multiple clients, with entries open to creative agencies of all sizes, including international agencies. In 2013, the 4A’s added the category for media planning and buying excellence.

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