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$10.6 Million Dividend to Be Paid to 4A’s Workers’ Compensation Program Policyholders

August 13, 2014

It was another record year for the 4A’s Workers’ Compensation Program in 2013, with covered payroll growing to $9 billion and number of insured employees reaching 127,000.

Starcom USA to Manage Media Business for Guitar Center

August 27, 2014

Guitar Center, the world’s largest retailer of guitars, amplifiers, drums, keyboards, recording, live sound, DJ, and lighting equipment, has awarded media agency Starcom USA its US planning, buying, analytics and human experience strategy business.

DigitasLBI Offers $5,000 Multicultural Scholarship Award to One 2014 MAIP Intern: Deadline July 18

June 24, 2014

DigitasLBi, a global marketing and technology company, is offering a $5,000 academic scholarship to one participant of the Multicultural Advertising Intern Program (MAIP) administered by the American Association of Advertising Agencies Foundation.
Sept 11

What You Need to Know about Agency/Client Financial Relationships

Webinar: Join Sheila Campbell, president of consulting firm Wild Blue Yonder, for this virtual event, where you will learn five strategies for discussing money with clients. Account leaders are strongly encouraged to register.

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Sept 30-Dec 10

Virtual IAAS

10-Week Digital Course: Early bird registration has been extended to August 29. Send your young agency professionals, who will learn how to prepare for a new business pitch and more. Sign up now!

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Oct 5-7

4A's Strategy Festival 2014

Chicago: Sign up during our early registration period, which ends Sept. 1, for this year's conference, celebrating the strategy and account planning community! Afternoon keynote by New York Times best-selling author Jonah Berger (Contagious: Why Things Catch On).

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Nov 12-13

4A's CreateTech 2014

Boston: Register for this year's CreateTech conference, themed The Internet of Things in a Connected World, which will feature practical workshops and presentations from, and for, agency tech leaders. Keynotes include Kati London, Senior Researcher at Microsoft Research, and named one of the "Top 100 Most Creative People in Business" by Fast Company in 2011.

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Special Highlights


The 4A's will be closing at 1 PM EST on Friday, Aug. 29 and will also be closed on Monday, Sept. 1 in observance of Labor Day.


The 4A's is a proud sponsor of The 3% Conference in SF on Nov. 3-4, a movement dedicated to more female creative leadership in advertising. Over 50 speakers, including Cindy Gallop, John Gerzema, Nancy Vonk, Rebecca Van Dyck are coming to shape change.


More than 100 of the agency's young leaders united on June 4 for a ReSolve think tank to solve the hunger cycle in NYC. Read the recap from Adweek for the latest info.


Agency 2020: The Value of Agencies as Idea Creators and certain other member resources are available under the Transformation 2014 Conference Archive.











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