4A’s StratFest 2019 Lunch & Learn: Rise of the D2C Disruptors

StratFest 2019
Ian Simpson 4A's Stratfest 2019
Ian Simpson, Sr. Director of Professional Services, Pathmatics

This session is a deep dive into the advertising strategies of leading direct-to-consumer brands, examining how their heavy use of social media has helped drive rapid growth and challenge the longstanding leaders in their space.



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