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Introduction by Tom Finneran, 4A's 

Introduction to the 4A's Scope of Work video series and a brief look back at the 4A's history of leadership on the topic.

Includes:
- Planning and Activity-Based Pricing
- 4A's SOW Guidance
- SOW Planning and Tracking

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My Notebook

My Notebook

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Adweek Project Isaac
Adweek Project Isaac
Adweek Project Isaac
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Untitled 1
 
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