Effective immediately, Martin Patmore assumes responsibilities for the development and management of G2’s Asia Pacific business units across nine countries and 16 cities.

Paul Velardi will be responsible for overseeing G2 USA’s portfolio of health care and pharma businesses, which includes Boehringer Ingelheim, GlaxoSmithKline, Merck and Eli Lilly, among others.

Andy Semons will oversee the planning teams for G2 USA’s Relationship Marketing Practice in New York and San Francisco, and will lead strategy for RM clients in the financial services, health care and technology sectors.

Combining the expertise and brand equity of both the G2 Argentina and 451 agencies, the exclusive joint venture offers clients in the Latin American region a robust solution for interactive and new media strategies.

DPI’s total shopper marketing and design solutions will deepen G2’s offering of branding and design, shopper marketing, promotional and experiential marketing, digital marketing, data consulting and relationship marketing.

Gretchen Ramsey will oversee social media strategy for G2’s roster of digital clients.

Scott Stern will lead G2’s North American business development team to attract new clients and expand relationships with existing clients through digital/interactive, promotional marketing and relationship marketing.

In his new role as Group Director, Digital Strategy, Michael Dennelly is responsible for development of digital strategies for G2’s interactive, promotional marketing and relationship marketing practices.

G2, a top five global activation marketing agency, today announced that G2 Promotional Marketing was honored with a Gold REGGIE award at this year’s Promotion Marketing Association’s (PMA) Annual Integrated Marketing Conference.