Sasha Savic, a global media agency executive with extensive experience in the US and overseas today was named CEO of MediaCom USA, a new position.

As new Senior Partner, Director of Consumer Insights for its U.S. operation, Jennifer Marino will lead the agency’s consumer insights division and provide strategic direction on the development of business—driving consumer insights and the integration of these findings into clients’ overall communications plans.

MediaCom today announced several major appointments designed to strengthen and expand the agency’s core offering.