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Site Search New Bicameral, Bipartisan Data Privacy Bill Attempts to Break Through Congressional Stalemate
Recently, bipartisan privacy leaders in Congress unveiled a new bicameral federal privacy bill discussion draft that they hope to enact before year’s end. The bill draft, which has since been updated on June 21, is titled the American Data Privacy and Protection Act (ADPPA). The bill is being led by House Energy and Commerce leadership […]
California Privacy Protection Agency Votes to Begin Rulemaking Process
On June 8, the California Privacy Protection Agency (CPPA) Board voted 4-0 (with one member absent) to initiate the CPRA rulemaking process based on the draft regulations released on May 27. The first set of draft rules covers specific topics including personal data collection and use restrictions, mandatory user opt-out signal acknowledgement, and privacy notice […]
The 4A’s Kaplowitz on reassessing the future of creativity
Cannes Lions is back, and with it a widespread eagerness among many brands to innovate and evolve. Here’s how to harness the wave of creativity. Headlines tell us we’re all in a ‘great reevaluation’ – but I have a new descriptor for this period in our industry: ‘the great creativity reassessment.’ As the Cannes Lions […]
The Rising Marketer’s Guide to the 4A’s Multicultural Advertising Intern Program
This story is part of Adweek’s new series covering fellowship programs at agencies. As agencies continue to face a talent crunch, many recent graduates or career changers are seeking a way into the industry. In this series, we cover programs for entry-level marketers at top agencies. One of the industry’s most well-known trade organizations, the […]
California Privacy Protection Agency Publishes First Set of Draft CPRA Rules for Consideration
On May 27, the California Privacy Protection Agency (CPPA) published its first subset of California Privacy Rights Act (CPRA) draft regulations.The first set of draft rules covers specific topics including personal data collection and use restrictions, mandatory user opt-out signal acknowledgement, and privacy notice requirements. The new draft rules represent only a small number of […]
New 4A’s Guidance Explains Florida’s “Stop WOKE” Act |
Effective July 1, 2022, Florida’s the Stop WOKE Act (“Act”) places strict limitations on the topics that employers with a presence in Florida that have 15 or more employees can discuss at mandatory diversity, equity, and inclusion (“DEI”) workplace trainings and seminars. The Act could have potentially significant implications for employers wishing to cover topics […]
Small Claims Copyright Board Issues Final Rules on Active Proceedings Protocols
The U.S. Copyright Office issued a final rule on May 17 establishing procedures governing active proceedings before the Copyright Claims Board (CCB) and post-determination procedures. Effective on June 16, 2022, the final rule provides requirements regarding procedural practice, scheduling, conferences, discovery, written testimony, hearings, settlement, default and failure to prosecute, records, post-determination procedures, conduct of […]
Bipartisan Senate Bill Introduced to Address Market Dominance of Platforms in Ad Tech
On May 19, Sens. Mike Lee (R-UT), Amy Klobuchar (D-MN), Ted Cruz (R-TX), and Richard Blumenthal (D-CT) introduced a new bill that would ban ad intermediary companies that process more than $20 million in digital ad transactions annually from engaging in ad sales. The legislation, the Competition and Transparency in Digital Advertising Act (S.4258), aims […]
Study from the Advertising Coalition Finds Advertising Drives $7.1 Trillion in U.S. Sales
New research validates the powerful impact of advertising in driving the US economy. A new study, commissioned by the Advertising Coalition and conducted by IHS Markit, found that advertising generated $7.1 trillion in sales activity and supported 28.5 million US jobs last year. The study found that the total impact of advertising and its multiplier […]
4A’s Board of Directors Names Sharon Napier Board Chair with First Majority Female Board Leadership in Organization’s History
The latest appointments reflect the organization’s ongoing commitment to diversity within its board representation. NEW YORK, May 24, 2022 /PRNewswire/ — The 4A’s (American Association of Advertising Agencies), a membership-based U.S. trade association for the advertising and marketing communications industry, announced changes to its National Board of Directors. The officers who have been selected by the Board’s Nominating Committee […]
Joining CA, CO, VA, and UT, CT Enacts New Comprehensive State Privacy Law
And then there were five. Last week, Connecticut Governor Ned Lamont (D) enacted Connecticut’s new privacy law, the Connecticut Data Privacy Act (CTDPA). Effective July 1, 2023, the CTDPA is very similar to existing privacy laws in Virginia (VCDPA) and Colorado (CPA), with a few significant differences that make it unique. Potentially one of the […]
DOJ and EEOC Caution that Employer Use of AI Tools Can Violate the ADA
On May 12, the Department of Justice (DOJ) and the Equal Employment Opportunity Commission (EEOC) each released a technical assistance document about potential disability discrimination when employers use artificial intelligence (AI) and other software tools to make employment decisions. Agencies should review these new guidance documents and adjust their practices concerning the use of algorithmic […]