4A's Member Content

Member content includes all submissions from our members that aren’t specifically press releases.

“See It & Be It”: Tiffany Winter of Mindshare Content & Entertainment

The 4A’s See It & Be It series focuses on gender and diversity in the advertising industry. Today, Tiffany Winter, head of strategy and partnerships for Mindshare Content & Entertainment provides her view on how to succeed in advertising.

What It’s Like At: Ignited

Ignited’s office, El Camp, is “A Creative Community Built by the Power of Curiosity.”

5 Questions for: Dan LaCivita of Firstborn

Learn what Firstborn CEO Dan LaCivita believes it will take to keep ad agencies thriving and indispensable today and into the future.

5 Questions for: Joe Baratelli of RPA

In its continuing series 4A’s 5 Questions for…RPA chief creative officer Joe Baratelli discusses the future of the agency and the biggest challenges facing the ad industry.

What It’s Like At: SapientNitro

This video submitted by ad agency SapientNitro gives viewers a tour of the agency. It also describes the agency’s workplace culture.

5 Questions for: Pam Scheideler of Deutsch LA

5 Questions for Pam Scheideler, chief digital officer at Deutsch LA. Scheideler weighs in on the challenges and opportunities within the ad agency business.

See It & Be It: Advice from Deutsch’s Linda Sawyer

Deutsch chairman Linda Sawyer discusses what it takes for women, people of color and other underrepresented populations

“See It & Be It”: Amanda DeVito of Butler/Till’s

Butlet/Till’s Amanda DeVito addresses how she’s succeeded in an advertising agency while being open about her identity as a gay woman.

What It’s Like At: BOHAN Advertising

Ever wonder it’s like to live and work at another agency? Here’s your chance to see inside the cultures and cribs of agencies that happen to be 4A’s members. In this edition of What It’s Like to Work At…, BOHAN Advertising shares info about their work culture.  Although Nashville may be nicknamed “Music City,” we here at […]

See It & Be It: Discourse About Gender and Diversity in Advertising Is Reaching a Crescendo

In this op-ed, 4A’s CEO Nancy Hill discusses how the 4A’s is tackling equality issues with new research and a yearlong, multi-platform initiative.

5 Questions for: Marla Kaplowitz, CEO of MEC Global

The 4A’s is committed to sharing the thoughts of some of the most important leaders in the ad industry. Here MEC Global’s CEO Marla Kaplowitz is in the spotlight.

What It’s Like At: WONGDOODY

Ever wonder it’s like to live and work at another agency? Here’s your chance to see inside the cultures and cribs of agencies that happen to be 4A’s members. In this edition of What It’s Like to Work At…, WONGDOODY shares a behind the scenes look at their agency. People remember things that surprise them. Things […]