4A's Member Press Releases

Press releases submitted by 4A’s members are archived here.

MDLIVE Selects Partners + Napier As Creative & Media AOR

4A's Member

Partners + Napier diversifies roster of health and wellness clients with top national telehealth provider ROCHESTER, NY, April 14, 2021 – Integrated creative company Partners + Napier has been selected as Creative and Media AOR by national telehealth provider MDLIVE, Inc. Partners + Napier will support MDLIVE in increasing member utilization of its virtual care […]

Launching a first-to-market supplement derived from human milk

4A's Member

Ideabar has built another direct-to-consumer brand in a category that didn’t previously exist. Trulacta is the first -to-market supplement to contain human milk. After we branded this flagship product, their parent company recognized the need to refresh the masterbrand’s identity. This led to another opportunity to rebrand Adventa Bioscience with a clean website and new […]

Cramer-Kasselt, Pacifico target Gen Z with digital-first campaign amid nationwide expansion

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Read the full article here Constellation Brands is launching a digital-first campaign aimed at young adults for its Pacifico beer label, including four 15-second spots and several 30-second videos that profile independent personalities. The effort, created by Cramer-Krasselt, is as part of its broader “Live Life Anchor’s Up” campaign aimed at Gen Z consumers. Dive […]

Laughlin Constable Named A Top Place to Work in Chicago

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CHICAGO (April 9, 2021)—Laughlin Constable, a full-service, independent creative agency, announced that it has been recognized as one of Crain’s Chicago’s “Best Places to Work” in 2021. “This past year has been challenging for everyone in many ways and for us to be recognized as a top place to work at a time when everyone […]

Colle McVoy Strengthens Agency Leadership & Accelerates Transformation Through Key Promotions and New Hire

4A's Member

MINNEAPOLIS, March 29, 2021 — Today Colle McVoy announced two promotions and a new hire that strengthen its leadership and significantly advance efforts to evolve the agency and accelerate growth. Jessica Henrichs has been promoted to president of the agency. Alycia Hamilton has joined the agency in the new position of executive director of account […]

Deutsch NY Designs The Perfect Shades for Outback’s Lipsteak Collection

4A's Member

With six fashion forward colors like The Rarest of Them All, Prefer Not to Share My Medium Rare and Kiss and Medium Well, you’ll wish Outback’s Lipsteak collection wasn’t just a prank. Deutsch NY is Outback’s creative agency and the Lipsteak collection will be seen across Outback’s social media channels. In January, Deutsch NY also […]

iProspect repositions globally as full-service media agency

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The agency unveiled its go-to-market after merging with Vizeum in November. iProspect is getting a big boost under Dentsu’s new strategy to consolidate from 160 brands to six globally. The agency unveiled its new positioning on Tuesday as an end-to-end global media shop that combines the best of performance marketing with brand building. The new […]

Leyla Touma Dailey Named Chief Creative Officer At Doe-Anderson

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Leadership Structure Adjustments Position Agency for Future Growth LOUISVILLE, KY – A seasoned creative leader who has led notable work at some of the country’s top marketing agencies is bringing her award-winning talents to Doe-Anderson, Inc. Leyla Touma Dailey has been named Chief Creative Officer at the 106-year-old agency. Dailey’s career began with a decade […]

Mediahub Names Alejandro Clabiorne Executive Director For Flagship New York Office

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Award-winning global media agency Mediahub today announced that it has appointed industry veteran Alejandro Clabiorne as Executive Director, New York, overseeing the growth and expansion of the agency’s flagship New York office. Joining the senior leadership team, Clabiorne will also play an active role in key client relationships like Dropbox, TracFone, and Rémy Cointreau, as […]

Mediahub Launches Diversity-Owned Media Day to Drive More Equitable Brand Spending

4A's Member

Global media agency Mediahub has announced its inaugural Diversity-Owned Media Day, an event that connects diverse and multicultural publishers directly with brands to drive more equitable and representative brand spending. The half-day sessions on March 11 will also challenge assumptions and legacy planning and investment practices related to reaching diverse audiences and supporting diversity-owned publishers, […]

HMH Agency to Focus on Powering Brands That Are Building The Future of Transportation

4A's Member

PORTLAND, O.R. – HMH, an award-winning full-service marketing communications firm with offices in Portland, Ore. and Charlotte, N.C., is leveraging its two decades of experience in the transportation industry to focus on brands that are creating the future of transportation in electric vehicles, autonomous modes of transportation, advanced safety systems and sustainable mobility. “The dawn […]

Duncan Channon Names Kumi Croom as First Director, Collaboration and Equity

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The appointment marks the independent agency’s first DEI leadership role Independent San Francisco agency Duncan Channon has appointed Kumi Croom as its first designated DEI leader. Read more in Adweek here.