Allen & Gerritsen (a&g), announced today that it has been named the agency of record by City Year, an education-focused nonprofit organization that works in urban schools to help students graduate.
The Arkansas Pharmacists Association (APA) has named Arkansas advertising agency Mangan Holcomb Partners as its agency of record as the result of a competitive selection process. The agency will begin working immediately to enhance statewide awareness of pharmacists through integrated marketing communications.
MEC today announced that Maria Kolosova has been named General Manager of MEC Russia. She had been acting GM since January 1, following Christian Guinot’s move to MEC China.
In her new role as Mangan Holcomb Partners’ Production Manager, Flo Bruzatori-Mullins will be responsible for directing and supervising production projects for all agency clients, including St. Vincent Health System, University of Arkansas at Little Rock, Harding University and Keep Arkansas Beautiful.
GroupM today announced that Mike Tunnicliffe, a media agency executive with more than 20 years of international experience, has been named the company’s Chief Growth Officer, a new position.
Crowley Webb, a full-service marketing communications agency in Buffalo, New York, has been has been nominated for Best Event Website in the 16th Annual Webby Awards, for the Irish Classical Theatre’s Wake 2011 website.
U.S. Millennials are actively engaged in consuming and influencing, and their habits are distinct from those of earlier generations in several important ways, according to a recent survey conducted by BCG, Barkley and SMG.
Cramer-Krasselt announced that it has tapped Australian Derek Green as Executive Creative Director of its Chicago headquarters office.
Work done on a recent PFLAG campaign marks the first time that a story beginning on radio has been completed with mobile video, using Shazam technology to actually scan the dialogue.
The “Solutionism. The New Optimism” campaign, which spans television, print, digital and mobile, expresses the belief that together, science and humanity can solve anything.
In its new “Treadmill” spot, Campbell Mithun runs a lawnmower on a grass-covered treadmill to demonstrate Toro’s Personal Pace technology for walk power mowers.
ChappellRoberts, one of Tampa Bay’s largest advertising agencies, recently added four new employees and promoted two of its current staff members.
GroupM Next will focus on providing insights, in context, on the developments at both our core partners and emerging players in online, mobile, social and addressable.
Lewis was recognized at the district level for work with the following clients: Alagasco, Red Mountain Guitars, The Joseph School and Tiffin Motorhomes.
Internet advertising hit $84.8 billion in 2011, representing a 16-percent increase over the previous year and accounting for more than 17 percent of all global measured advertising expenditures, according to a new report from GroupM.
At the 2012 Advertising Research Foundation’s David Ogilvy Awards, held in New York City on March 27, marketing communications agency Draftfcb was a top winner with four awards: three Gold and one Silver.
Mindshare North America today named Scott Berwitz Corporate Communications Director, responsible for leading the company’s external communications efforts across the U.S. and Canada.
Building off of a recently completed brand strategy and positioning initiative, McGarrah Jessee is now in creative development for several national broadcast campaigns, the first of which began airing earlier this month.