Axios’ Sara Fischer On The Opportunities For Marketers In Convergent TV
Sara Fischer, Media Reporter at Axios, joins Cross Screen Media to share her thoughts on trends, challenges, and opportunities across the Convergent TV Space in their latest ScreenBytes Interview. Topics include media buying and planning and strategies to deal with cord-cutting.
Cross Screen Media’s ScreenBytes Interview series provides expert insight and trends into the linear TV, digital, and CTV spaces. Check out the other interviews here.