2024 Tech Trends and the 50+

Check out this report from AARP to learn about tech ownership & usage and online behaviors of Gen X, Baby Boomers, and Seniors.

What Matters to Today’s Consumer

Capgemini examines evolving consumer trends and provides actions brands and retailers can use to better reach consumers.

State of Play 2023

The Aspen Institute analyses national trends in sports activities for youth ages 6 to 17.  

Taking Stock with Teens

Piper Sandler releases its semi-annual report featuring teen shopping behaviors, spending patterns, and favorite brands in a variety of industries.

2023 Holiday Outlook

PwC’s annual report examines holiday shopping, travel habits, planned spending and budgets, and more.

Use of AI in Advertising

Learn about the relationship between brand trust and use of AI in this infographic from 4A’s Research.

2023 Holiday Shopping Trends

Generational and gender differences among shopping during the 2023 holiday shopping seasons are outlined in this report from Power Reviews.

Constant Companion | Week in the Life of a Young Person’s Smartphone Use

Common Sense examines smartphone usage of young people aged 11-17. 

State of the Wine Industry in 2023

Silicon Valley Bank’s annual report highlights wine industry predictions, consumer generational trends, advertising & promotions, sales trends, and more.

The State of Obesity: Better Policies for a Healthier America

The Trust for America’s Health reports adult and childhood obesity rates and trends by state, as well as obesity prevention policies and programs.

Homebuyer Insights Report

Bank of America explores attitudes, behaviors, and preferences of the modern homebuyer.

Marketing to Generation Z |

Mintel provides insights into Gen Z’s mindset, shopping behaviors, dining out behaviors, and beauty routines in this infographic series.