Clever Real Estate surveyed Americans about their feelings towards online advertising, privacy, and data collection.
Mintel explores digital trends in Canada with information on new tech adoption, the bright future for wireless headphones, tasks performed on personal computers, and free content vs. paid content.
4A’s Research partnered with Researchscape to survey 1,000 consumers on the brands they love, how they find new products, and factors that cause them to stop buying a brand.
The World Happiness Report looks into how happiness has changed between 2005-2018, country rankings by happiness, and how happiness is influenced by information technology, governance, and social norms. The report also includes a chapter devoted to the correlation of increased digital media usage and the decline of happiness in the United States.
Mintel gives advice on how brands can reach the UK Gen X market in this infographic.
The Future Today Institute forecasts emerging technology trends that will influence the advertising, public relation, media, and journalism industries in the year ahead.
Ipsos surveyed citizens in 25 countries to understand how much their view of nationality is inclusive or restrictive. The respondents were asked their opinions on characteristics around religion, immigration status, ethnicity, sexual orientation, and criminal history. Based upon their answers, they were then segmented into six distinct groups.
In this report, Ipsos MORI examines the ageing societies around the world. Marketers frequently misunderstand and neglect this demographic, which accounts for almost half of all consumer spending.
Euromonitor has released its report of the ten global consumer trends for 2019. Find out what they are and how brands can tailor their products and services for a wider reach.
Mood Media surveyed consumers around the world to learn the impact of a store’s atmosphere on the overall shopping experience.
Ogilvy Consulting makes five predictions for 2019 in its annual trend report.
Sparks & Honey assembles the top must-know trends of 2019 to keep you culturally relevant in the coming year.