The State of Grocery
McKinsey & Company looks at consumer behavior shifts that are evolving the grocery retail sector in North America.
Five trends to look out for in 2023 are:
- Ongoing pressure to deliver value to consumers
- Elevated personalized experience across channels
- Broader business diversification
- Acceleration of generative AI
- Sustainability as a driver of the top and bottom lines.
Don’t miss the rest of this article series from McKinsey. Reports on grocery trends in Europe, Latin America, and Asia are featured.