4A’s Agency Comms IN FOCUS 2020

Agency Comms IN FOCUS

Signal and Noise

Remember that saying about living in interesting times? This is the state of the world and the communications and marketing industry in 2020: the most unpredictable year of our lifetimes. If ever organizations depended on the strategic and steady guidance of agency communications, it’s now.

Communications leads are agencies’ guiding compass, navigating challenges at all levels and specializing in you-name-it: media relations, internal communications, thought leadership, event planning, community management, presentation coaching, speechwriting—and, yes, crisis management. As we’ve moved through the unprecedented challenges of 2020, making critical decisions and taking significant actions for your organizations, new tools and skills are required. It’s time to regroup and prepare for the year ahead.

Please join us on Thursday, Dec. 3, 2020, for 4A’s Agency Comms IN FOCUS: an afternoon of insightful virtual content exploring the best of what we’ve learned and how to prepare for the recovery and revival in 2021. 4A’s Agency Comms IN FOCUS will feature honest conversations with top journalists and best-in-class industry partners as we collectively define our new tools for survival.

4A’s Agency Comms IN FOCUS will explore ideas, tools, and strategies to help communicators thrive in the new normal.




4A’s may in rare instances, and on short notice, need to reschedule or even cancel a program or may need to substitute a speaker; this may be caused, for example, by severe weather or other force majeure events. We will provide the earliest notice that we are reasonably able to provide under those circumstances. In situations where 4A’s cancels or reschedules a program, we will notify you of any applicable refund terms. Under no circumstances will 4A’s be liable for consequential or indirect damages or for any amount in excess of your registration fee.


We may provide an attendee list to companies that sponsor this event. The attendee list may include the name, title, affiliation, and email address of each attendee. Sponsors may use this information to contact attendees about products or services that may be of interest.


Registration: Fallon White-Jean at [email protected]
Event Logistics: Fallon White-Jean at [email protected]
Sponsorship: Aaron Zimmerman at [email protected]