Creative

Your agency’s creative discipline drives business growth and leads cultural change.

Creativity trends, reports, services, updates, and much more,
from 4A’s Research Services, and member agencies and partners.

M&C Saatchi Signs Award-Winning James Bray as New Creative Director |

James Bray joins M&C Saatchi from San Francisco’s Goodby, Silverstein & Partners, where he was responsible for some of the agency’s most notable recent work, including the “Firsts” campaign for Sprint, as well as the NBA, Netflix and Adobe.

Euro RSCG New York Appoints Creative Leader |

As Chief Creative Officer, Al Kelly will be responsible for all creative teams at the agency, spanning all disciplines, and will work on clients including Heineken, Dos Equis, Kraft Foods, Nestle, Jaguar, Charles Schwab, NYSE and Reckitt Benckiser.

Allen and Gerritsen Challenges Conventional Biz Dev by Appointing Digitas, Razorfish Senior Leader Joel Idelson as Creator of Opportunities |

Joel Idelson’s role will combine creative, marketing, technology, innovation and relationship building (with current and potential clients) to grow and scale the agency.

Draftfcb Healthcare Welcomes Diane DePaolis

Diane DePaolis’ new role as EVP, Creative Director/Branding is newly created to further the scope of the agency’s creative offering with a dedicated branding center of excellence.

Darren Moran Named Chief Creative Officer at Draftfcb New York

In his new role as Chief Creative Officer at Draftfcb New York, Darren Moran will oversee the agency’s creative department, while partnering with Draftfcb New York’s President Sandy Kolkey and CEO Dana Maiman in leading the office.

G2 USA Names Lucia Matioli to New Role as Group Creative Director |

Lucia Matioli will oversee the branding and design creative teams in G2’s New York office.

G2 USA Names Brian Hull to New Role as Executive Creative Director |

Brian Hull will lead the digital creative departments in G2’s New York and Philadelphia offices.

Mangan Holcomb Adds Culpepper as Copywriter |

Katie Culpepper of Owensville (Saline County) has joined Arkansas advertising agency Mangan Holcomb Partners as a creative copywriter.

G2 USA Elevates Geoff Council and Rene Lehouillier to New Roles as Co-Executive Creative Directors for Relationship Marketing Practice |

G2, a top-five global activation marketing agency, today announced the appointments of Geoff Council and Rene Lehouillier as co-Executive Creative Directors for G2 USA’s Relationship Marketing practice.

Woodbine Promotes Vickie Canada to Creative Director |

Brand Revitalization agency Woodbine announced today that Vickie Canada has been promoted to Creative Director and will oversee the company’s creative product across all accounts and across all mediums.

Draftfcb Names Tom O'Keefe Executive Creative Director, North America |

Jonathan Harries, Vice Chairman and Global Chief Creative Officer of Draftfcb, announced today that Tom O’Keefe has been appointed to the newly created role of North American Executive Creative Director, effective immediately.

DeVito/Verdi Captures 10 Nominations in National Retail Federation’s Annual Advertising Competition

DeVito/Verdi, which garnered more nominations at the National Retail Federation’s Annual Advertising Competition than any other agency, was nominated for commercials and ad campaigns on behalf of clients that span the retailing spectrum.

ChappellRoberts Earns National Recognition for Creative Work |

ChappellRoberts recently received national recognition from Graphic Design USA for creative design in several categories, including Internet Design, Environmental Graphics and Posters, during its 2009 American Graphic Design Awards.

Marty Orzio Joins Gotham as Chief Creative Officer |

Renowned industry creative leader Marty Orzio has taken the role of Chief Creative Officer for New York-based agency, Gotham Inc.

R/GA London Promotes James Temple to Executive Creative Director

In this role, he will help provide strategic direction and promote standards of creative excellence to a multidisciplinary team including art directors, interaction designers, visual designers and copywriters in the London office.