Chick Foxgrover, Chief Digital Officer at the 4A’s presented CreateTech 2016 day 1 wrap-up. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.

Charles Duncan, Jr., SVP, Director of Technology at Leo Burnett moderated the “Designing for Diversity and Inclusion in Technology and Advertising” Panel on Day 1 of CreateTech 2016. Panelists: AJ Hassan, Executive Creative Director, R/GA Tim Allen, President, North America, Wolff Olins Lawrence Edmondson, Director of Technology, Mullen Lowe Profero/Founder and CEO, The Weekend SPIN […]

Courtney Buechert, CEO, Eleven presented “How Technology Can Help The Travel Industry Make A Comeback” on Day 1 of CreateTech 2016. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.

Marwan Soghaier, Chief product Officer, Steelhouse presented “SteelHouse: Creativity, Technology and Advertising of the Future” on Day 1 of CreateTech 2016. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.

“Digital Craft & Experience Design: The New Creative Category at Cannes” panel on Day 1 of CreateTech 2016. Panelists: Wesley Ter Haar, Founder, MediaMonks Joanna Peña-Bickley, Global Chief Creative Officer, IBM iX Craig Elimeliah, Director Creative Technology, North America, VML Justin Durazzo, Executive Producer, Interactive at Droga5 All of the day’s sessions can be viewed […]

Colin O’Donnell, Chief Innovation Officer, Intersection presented “5 Technologies” on Day 1 of CreateTech 2016. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.

Katie Swindler, User experience Director, FCB Chicago and Dennis Ellis, Senior User Experience Strategist, FCB Chicago presented “The Checkbox That Ruined My Life: Manipulative Design” on Day 1 of CreateTech 2016. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.

Marc Jensen, Managing Partner and Chief Innovation Officer, space150 and Erin Farrell, General Manager, NYC, space150 presented “Immersive Design: Creating In 360, VR and AR” on Day 1 of CreateTech 2016. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.

Jonathan Rosen, SVP, Content Strategy and Creative Services at PRN, a STRATACACHE company presented “The Digital Experience Inside Physical Retail – Tables Stacks, Trends and Predictions” on Day 1 of CreateTech 2016. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.

Sydney Skybetter, Public Humanities Fellow and Artist in Residence at Brown University/Founding Partner of Change Agency and Teri Schindler, Founder of KTM presented “Designing for Bodies, Designing with Data” on Day 1 of CreateTech 2016. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.

Catherine Findiesen Hays, Executive Director of the Wharton Future of Advertising Program presented the keynote “Beyond Advertising – Creating Value Through All Customer” on Day 1 of CreateTech 2016. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.

Nancy Hill, President & CEO of the 4A’s welcomed guests to Day 1 of CreateTech 2016. Marian Salzman, CEO, Havas PR North America and Belle Frank, EVP, Global Director Strategic Integration & Growth, Y&R had a conversation about the 2016 election. All of the day’s sessions can be viewed on our 4A’s YouTube Channel.

Calling All Creative Collaborators: 4A’s Opens Entries for 2017 Partner Awards

The 4A’s will host its 19th annual Strategy Festival in NYC, Oct. 16-18. With this year’s theme of “Big, Bold,Brave,” the festival highlights how planners can separate risk from big ideas to help agencies and clients drive success.

Creative leaders must demonstrate new skills and thinking to stay relevant to clients.