Deloitte predicts the top trends that will affect the tech, media, and telecommunications industries in the new year.

Duke’s semi-annual survey collects the opinions of top marketers to predict the future of markets, track marketing spending, and improve the value of marketing in firms and society.

Check out We Are Social and Meltwater’s global report chock full of statistics on Internet, social media, and mobile usage and behaviors. 

Mediaocean’s Omnichannel Video Creative Playbook is a one-stop reference for the changing shape of omnichannel video, helping our clients and partners understand the changing goals, formats and capabilities of TV+Video to support omnichannel marketing.

The MPAA shares international and U.S./Canada theatrical and home/mobile entertainment revenue, top films and shows, viewer demographics, and more in its annual report.

Pixalate complied research on app-ads.txt trends from Q1-Q4 2020 on apps in the Roku Channel Store.

Pixalate uncovered 564 apps that have characteristics that appear to be consistent with apps removed from the Google Play Store due to “disruptive ads”. Read about the most popular apps and biggest developers that were delisted.

New open source code initiative supported by IAB and 4A’s, but Facebook and Google have yet to commit to add tracking code to apps

The Media Rating Council has issued the final version of its guidelines for measuring viewable impressions — an important step forward in establishing industry-standard metrics and laying the foundation for cross-channel, cross-platform measurement.

The Digital Advertising Alliance (DAA) today unveiled new guidance for assuring that its Self-Regulatory Principles currently enforced on the web are honored in mobile environments.

A joint study by AOL Inc. and BBDO reveals that 68 percent of consumer mobile phone use occurs in the home.

Technologists from the ad/marketing industry gathered for the first day of the 4A’s second annual CreateTech Conference, during which they were given a glimpse of “the possible” in consumer engagement.

Version 2.0 expands the array of services, providing immediate access to professional development, association and member news, archives of renowned industry speakers and the agility to focus on upcoming 4A’s key programs/initiatives.

GroupM has developed new guidelines for safeguarding the privacy of consumers using mobile devices in a pioneering effort to introduce a high level of privacy standards to mobile communications.

Aegis Media North America announcedthat units Isobar and Carat have received the Award for Overall Excellence by the Mobile Marketing Association.