GroupM releases its latest ad spend forecasts for the U.S., U.K., and France.
The Future Today Institute forecasts emerging technology trends that will influence the advertising, public relation, media, and journalism industries in the year ahead.
Twitter is making it easier for brands to control conversations they start on the platform by introducing conversation settings for ads.
Moat by Oracle has received Media Rating Council (MRC) accreditation for rendered video ad impressions within connected TV (CTV) and over-the-top (OTT) environments.
According to Uplers Email, top 2021 email design trends include bold typography, emotional design, textured illustration, and much more.
Oracle outlines the ABC’s of email marketing trends in this article series. 2021 trends are broken into three sections competitive differentiators, proven essentials, and unproven opportunities.
Twitter examined the conversations happening on its platform to gain fresh understanding of evolving cultural trends and attitudes that are shaping our future.
Read the original article from Cross Screen Media here Professor Karen Nelson-Field, Amplified Intelligence’s Founder and CEO, joins Cross Screen Media CEO Michael Beach to share her expertise on the Attention Economy and its effects on measuring media today. Watch the interview here and read the full transcript below. Michael Beach: Karen, welcome to […]
Nielsen examines podcast listeners and finds audiences are growing in diversity, providing a new audio opportunity for advertisers.
Duke’s semi-annual survey collects the opinions of top marketers to predict the future of markets, track marketing spending, and improve the value of marketing in firms and society. Impact of COVID-19 on marketing departments are included.
Pixalate complied research on app-ads.txt trends from Q1-Q4 2020 on apps in the Roku Channel Store.
Check out Ipsos’ annual ranking of the top Super Bowl ads.
Check out Datareportal, We Are Social, and Hootsuite’s global report chock full of statistics on Internet, social media, and mobile usage and behaviors.
Ipsos explores all aspects of the affluent market, including media habits, financial goals, and travel behaviors.
The Center for Generational Kinetics provides insights into the mindset, priorities, behaviors, and employment of Gen Z in this report series.