Sanna Mattson MacLeod, Inc. (SMM) provided marketing, advertising and promotional support for the Advanced Energy 2010, New York State’s conference on advanced energy technologies.
Ben Watt will oversee all digital initiatives at Woodbine, including social networking, blogging, rich media implementation, viral positioning, user collaboration, multimedia production, search optimization and search marketing.
Combining the expertise and brand equity of both the G2 Argentina and 451 agencies, the exclusive joint venture offers clients in the Latin American region a robust solution for interactive and new media strategies.
Collective today announced executives from Yahoo!, Comcast, Turn and Adap.tv have joined the company’s rapidly growing senior management team.
DPI’s total shopper marketing and design solutions will deepen G2’s offering of branding and design, shopper marketing, promotional and experiential marketing, digital marketing, data consulting and relationship marketing.
Employing advanced 3D technology to introduce their most innovative machine allowed The EGC Group to set Brother apart from their competition.
Wildfire, a digitally driven, fully integrated marketing company, is earning international attention in two major publications for designs for Winston-Salem based companies.
Gretchen Ramsey will oversee social media strategy for G2’s roster of digital clients.
In this new role as Managing Partner, Director of Direct Response Marketing, Jason Lim will build out the agency’s direct response practice across all media, and lead MediaCom’s DIRECTV account team.
There is a new, updated, seventh edition of Advertising Media Planning, the indispensable industry classic that provides basic knowledge and valuable insights for those looking to navigate the ever-growing maze of new frontiers in media planning.
Susan will apply her extensive digital and strategic experience to lead a team of experts, handling communications strategy and implementation for AT&T across all digital channels, including display, search, mobile, gaming and social media.
MEC, a leading media agency, announced today that it has been awarded the media buying and planning duties for SPC Ardmona, an Australian based fruit packaging company.
A new multimedia campaign conceptualized and executed by Arkansas-based advertising agency Mangan Holcomb Partners for Le Bonheur Children’s Hospital in Memphis is telling that story in several unique ways.
Media “purchase order” templates, representing commitments from an advertiser (or their agency/media representative) to run ads with a media publisher.
Produced by the 4A’s and IAB, these Standard Terms and Conditions for Internet Advertising for Media Buys One Year or Less, Version 3.0, are intended to offer media companies and advertising agencies a standard for conducting business in a manner acceptable to both.