The Future Today Institute forecasts emerging technology trends that will influence the advertising, public relation, media, and journalism industries in the year ahead.
Euromonitor has released its top global consumer trends for 2024.
Edelman surveys consumers around the world to learn the level of trust they have for business, government, media, and NGOs.
The Ford Motor Company explores societal shifts expected to influence consumers, brands, and the transportation business in the year ahead.
Capgemini examines evolving consumer trends and provides actions brands and retailers can use to better reach consumers.
LinkedIn predicts the top trends on topics including technologies, entertainment, environment, energy, education, and the workplace.
Deloitte predicts the top trends that will affect the tech, media, and telecommunications industries in the new year.
Trendwatching shares 2024 consumer trends and provides examples of how brands embrace them.
Kantar discusses media and digital predictions for 2024.
Activate identifies and evaluates the most important trends for tech and media in the coming year.
Dentsu outlines societal, media, and technology trends for 2024.
Learn about the relationship between brand trust and use of AI in this infographic from 4A’s Research.
Mintel’s trend experts identify and analyze five key consumer trends that will influence industries, brands, and markets around the world,
The Outdoor Foundation reports on American participation in outdoor activities—ranging from running to skateboarding to hunting.
The U.S. Bureau of Labor Statistics studies the average amount of time Americans spend involved in a variety of activities—from working to child care to watching TV—per day.
GLAAD releases the first annul report on the state of LGBTQ representation in advertising and marketing.
The World Economic Forum benchmarks the evolution of gender-based gaps in economic participation, education, health, and politics.
IRI reveals the top CPG new product launches of 2022 and provides insights into the factors that led to their success.
Deloitte released its annual global Millennial and Gen Z survey highlighting general attitudes, workplace behaviors, and impact of the coronavirus pandemic.
2023 vacation plans, travel planning behaviors, and transportation & accommodation preferences are covered in this article from 4A’s Research.
Gain insight into luxury and affluent consumers in this infographic series from Mintel. Travel, financial services, beauty, shopping behaviors, and media habits are covered.
The News/Media Alliance releases its annual Factbook featuring research and statistics showing the effectiveness of magazines compared to other media, as well as the strong credibility and trust magazine media enjoy with their readers.
Check out We Are Social and Meltwater’s global report chock full of statistics on Internet, social media, and mobile usage and behaviors.
Pew Research Center surveys parents to learn about their parental styles, worries, aspirations, and attitudes. Breakouts by gender, race/ethnicity, and income are included.