Cultivating talented individuals is one of the most important, and challenging, aspects of the business. Whether it’s where to find good people to how to grow them from wide-eyed interns to savvy professionals, we’ve got the goods.
Our MAIP and High School initiatives offer practical experience to young people looking to get their start. The Institute for Advanced Advertising Studies and IPA Foundation Certificate programs give those with a bit more experience the push they need to get into the big leagues. And when they’re ready to take an even bigger jump, our ELP Program can show you how to lead.
So pick your troops and train them well.
The 4A’s provides an extensive collection of material related to Human Resources, including wide selection of agency job descriptions.Learn More
The 4A’s provides an extensive collection of content related to Salary & Compensation.Learn More
The 4A’s 2016 Employee Compensation final report, showing salaries as of May, 2016, has been published. The study includes salary data from agencies of all sizes, reflecting the responses of 279 member agency offices providing data on 28,000 salaries for 236 job titles in 19 job categories.Learn More
This confidential study compares the overall compensation of the highest-paid individuals in 94 4A’s member agencies with annual gross income up to $75 million.Learn More
As more and more of the US workforce is working from home/remotely, the 4A’s thought it would be helpful to consider what pitching virtually may entail and reached out to the Agency Search Consultant community for any guidance they might have.
The coronavirus, or COVID-19, is disrupting day-to-day business. 4A’s Research wanted to learn what is being done around the country and in different industries to communicate coronavirus procedures to employees.
The start of a new year brings reflection on the past and a look towards the future, making it just the right time to predict what trends will make an impact in 2020.
Workforce Institute at Kronos uncovers Gen Z attitudes and motivations towards work that HR professionals can use to attract and retain a new generation of employees.
Boston College Center for Work & Family compares the parental leave experiences and attitudes of moms and dads.
The Creative Group gives an exclusive look at the latest salary and employment trends in the creative and marketing fields in this annual report.
Duke’s semi-annual survey collects the opinions of top marketers to predict the future of markets, track marketing spending, and improve the value of marketing in firms and society.
“See It & Be It” is part of the 4A’s women and diversity leadership series. As part of this initiative, we invite members to tell us their stories. Here, Sarah Fahim shares her experiences and views. Women in advertising. What comes to mind when you hear this phrase? A flood of thoughts. I had […]
Statistics on agency employment patterns, number of ad agencies in the U.S., top cities by number of agencies and employees, and more.
MediaSense surveyed senior marketers and interviewed industry leaders around the globe to learn how they are preparing for the future media ecosystem.
EACA, edcom, and Kantar organized a roundtable of professionals from the advertising world in Europe to discuss the state of ad industry talent, staff retention, and how agencies and universities can foster engagement.
Statista created this Giant Chart exclusively for the 4A’s to illustrate changes in the ad agency industry, including agency revenue, growth in employment, and share of ad expenditure by medium.
1. What goes on at Face of Talent? For maip fellows, The Face of Talent is a five-day program marking the culmination of an extensive internship to prepare them for an entry-level agency role. For agency recruiters, resource managers, and other talent professionals, Face of Talent offers two days of face time with the 2019 […]
Mary Meeker’s annual report on key global Internet trends. Topics range from online advertising to using data to improve customer satisfaction and accessibility to the rise of the on-demand and remote workforce. Not to be missed!
Deloitte released its annual global Millennial survey — also featuring Gen Z insights — that highlights general attitudes and workplace behaviors.