Walking the Halls of Power.
With Frank Underwood’s cunning. And Mr. Smith’s Heart.
We’re advocating for what matters most to you.
The 4A’s new privacy committee is scheduled to meet approximately every six weeks to address a wide range of Internet privacy issues as they relate to the advertising, marketing and media industries, particularly the use of interest-based advertising.
The media agency parent company’s pioneering steps address a growing problem in digital advertising in which impressions are delivered outside the intended parameters of a marketer’s strategic plan.