Industry Surveys and White Papers

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All Surveys, Studies, Reports and White Papers

Canadian Payment Methods and Trends |

Research Services

Payments Canada provides an annual overview of the consumer and business payment methods and trends observed in Canada. Check out the statistics for payments by cash, debit cards, credit cards, prepaid cards, paper checks, EFT, ABM, online transfers, contactless payments, and more

Ad Standards Consumer Research on How Canadians Feel About Advertising |

Research Services

Ad Standards and The Gandalf Group share their findings on how Canadians feel about advertising.

Ipsos Affluent Survey Asia Pacific: 2019 Launch Presentation |

Research Services

Ipsos shares its latest annual report on the affluent market in Asia Pacific. Learn about their lifestyles, demographics, media consumption, attitudes toward advertising, influencer and early adoption tendencies, and luxury spending

Zenith Advertising Expenditure Forecasts-December 2019 |

Zenith predicts global ad spend will grow 4.3% in 2020. As for the U.S., ad expenditures are expected to increase 4.8% in 2020, 5.1% in 2021, and 5.4% in 2022.

2020 Health Trends |

Research Services

Check out this 2020 healthcare trend report from Syneos Health Communications.

Trends That Will Shape Pharma Marketing in 2020

4A's Member

InTouch Solutions outlines seven trends that will impact pharma marketing this year. 

Holiday Shopping Trends |

Research Services

Adobe Digital Insights releases its online shopping predictions for the 2019 holiday season.

Mexico: Reaching the Consumer and Distributing a Product |

Research Services

Santander reports on strategies to reach consumers in Mexico and insights on product distribution in the country.

Media Use by Tweens and Teens |

Research Services

Common Sense Media surveyed 8- to 18-year olds to learn their media habits, access and personal ownership of various devices, and content creation behaviors.