See It & Be It

We’ve kicked off a new series to promote gender equality and diversity in advertising.

Learn more about it here.

See It & Be It: Linda A. Fanaras of Millennium Integrated Marketing

In 2017, why do you think it’s still necessary to talk about opportunities for women in the industry, and how women are portrayed in advertising? Whether it’s 2017, or 100 years from now, I don’t believe there is ever a time we should say, “Our work here is done.” If 25 years in marketing have […]

“See it & Be It”: Kat Friedman of Crosby Marketing

The 4A’s “See It & Be It” series asks female industry leaders and those from traditionally underrepresented groups in the ad industry to share their personal stories, advice and observations on how to succeed in an industry that is overwhelmingly led by white men.

See It & Be It: Tierney’s Leticia Bradley

In this latest article from the 4A’s series promoting gender equality, Tierney’s Leticia Bradley shares her thoughts on how to succeed in advertising when you’re an African-American woman.

“See It & Be It”: Lisa Holtorf of Strategic America

Our “See It & Be It” asks industry leaders—who are female or from traditionally underrepresented groups in the ad industry—to provide their personal stories, advice and observations on how to succeed in an industry that is overwhelmingly led by white men.

“See It & Be It”: Drew Schwartz of Terri & Sandy

The 4A’s is committed to gender equality and diversity, as a whole, in the advertising industry. As part of our “See It & Be It” series, we invite industry leaders to share their wisdom on how to succeed in advertising despite your gender, age, sexual preference, racial background, etc. Here Drew Schwartz of Terri & Allen, shares her point of view.