How to Find New Loyalists in Tourism Recovery

Vladimir Jones logoVladimir Jones finds destinations and attractions can look at their known loyalist consumer segment to mine behavioral insight and targeting clarification to capture future consumers. The best part is agencies and marketers can implement the following tips with tools already on hand!

Recommendations include:

  • Understand your “in” crowd
  • Know where people are coming from
  • Consider the season
  • Reevaluate and shift.

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