The Most Engaging Ads of Super Bowl LIV |

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Check out Ipsos’ annual ranking of the top Super Bowl ads, with deep dives into the top three.

10 Trends for 2020 |

4A's Member

Carat outlines ten consumer, media, and technology trends for 2020 and what they mean for brands.

Technology, Media, and Telecommunications Predictions 2020

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Deloitte predicts the top trends that will affect the tech, media, and telecommunications industries in the new year.

Marketing to Sports Fans |

Mintel provides a profile of avid sports fans, as well as opportunities to market to different audiences.

At the Gate and Beyond: Outlook for the Sports Market in North America through 2023 |

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PwC provides revenue projections within four segments of the sports industry: media rights, gate revenue, sponsorship, and merchandising.

Tech & Media Outlook 2020 |

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Activate identifies and evaluates the most important trends for tech and media in the coming year.

Move to be Well: The Global Economy of Physical Activity |

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The Global Wellness Institute has conducted a study of the physical activity landscape around the world and reasons for its decline. Topics includes amount spent and participation levels by country, barriers, motivations, impact of technology, and more.

American Time Use Survey |

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The U.S. Bureau of Labor Statistics studies the average amount of time Americans spend involved in a variety of activities—from working to child care to watching TV—per day.

2019 Engagement with Parks Report

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The National Recreation and Park Association examines how people engage with their local park.

The Online Dating Landscape in 2019 |

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Check out these statistics from GlobalWebIndex on the online dating scene with insights by gender, age, and sexual orientation, as well as looking at characteristics within each age group. Facebook’s entry into online dating is also discussed.

Mobile is Gen Z’s Living Room

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Gen Z turns to mobile to satisfy their need for all-day entertainment, according to new research from Whistle.

The Youth of the Nations: Global Trends Among Gen Z |

Research Services

Global Web Index has compiled a very insightful report on the Gen Z consumer around the globe. Topics include demographics, media consumption, purchasing power, and more.