All great leaders evolved from great managers – but not every great manager becomes a great leader.
In this highly interactive one day course, participants will learn what their leadership style is and how to best apply that to their work. We’ll cover all the key skills of leading, from the practical, tangible aspects to the elusive ”X factor” that are the hallmark of truly great leaders. This course is ideal for mid-level employees who are on the cusp of moving into leadership roles or who have been in leadership roles for less than five years.

What You Will Learn

Key Outputs can include:

  • A DiSC Work Of Leaders assessment
  • A leadership profile
  • A focused development plan for continued learning
  • An annual leadership plan
Workshop Structure

This is a full-day session. The content can be tailored to your specific needs, but often includes modules such as:

  1. DiSC Work of Leaders – Identifying Participants’ Leadership Style and Measures 18 Leadership Skills
  2. Setting a Vision
  3. Creating Alignment
  4. Championing Execution
  5. Driving Results
  6. Leading by Example
  7. Expanding Executive Presence
  8. Building Emotional Intelligence
  9. Leading High-Performing Teams
  10. Making Strategic Decisions
Workshop Pricing + Logistics

If you’re interested in purchasing this workshop for your agency, please fill out this request form and someone from the 4A’s Learning & Development Team will reach back out with pricing and next steps.
Note: No out-of-pocket expenses (such as meals, travel, hotel, printed materials, facility space if required, etc.) are included in the workshop fee. Those costs will be billed by the facilitator to agency separately.

About Mark Strong

Mark Strong is a highly engaging trainer with more than 25 years of experience in the advertising world. He’s worked with blue-chip brands such as MasterCard, BMW, Starbucks and Levi’s at agencies such as Fallon and McCann. Within these organizations, he’s held roles such as Director of Account Management, Chief of Staff, Director of New Business and Head of Learning & Development.
In addition to training professionals in advertising and other creative industries, Mark has more than a decade of experience as an Executive Coach, strategic facilitator and team building expert. He is accredited through the International Coach Federation and has significant credentials from Coach U, The Landmark Forum, DiSC, Institute of Coaching at McLean Hospital, a Harvard Medical School affiliate, and The Institute for Professional Excellence in Coaching.

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