As programmatic advertising grows, so does the need to know more. How does it work? Why does it work? How can it benefit you? At the Trading Academy, we bring you the answers. Simply. Clearly. Across any device.
Whether you’re a media planner looking for a primer on the basics, or a Marketers looking for next-level strategies, the Trading Academy can help you become a thought leader in the digital industry’s next phenomenon: programmatic.

  • Enjoy eLearning video courses and document your studies with a certificate of completion
  • To receive certification, you will need to pass the Trading Academy Specialist exam
  • Monitor your progress via online testing, including section review quizzes and a final exam

Curriculum:
Specialist | Omnichannel & Inventory Types
Best for: Marketers, Media Planners/Buyers, Sales/Account/Campaign Managers, Programmatic Traders

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