Women in the Workplace

This annual study from LeanIn.Org and McKinsey & Company looks at the state of women in corporate America. The report also includes steps companies can follow to create a more fair and inclusive work environment for women.

Employee Social Media Policy Examples & Relevant Materials |

As more and more of the US workforce is working from home/remotely, the 4A’s thought it would be helpful to consider what pitching virtually may entail and reached out to the Agency Search Consultant community for any guidance they might have.

The 2020 Shipping Forecast: Leadership Insights from the New World Talent Survey |

The Lighthouse Company shares insights from its annual global survey of more than 600 C-Suite executives in the media, marketing, advertising and technology sectors.

Virtual Pitching & Working From Home |

As more and more of the US workforce is working from home/remotely, the 4A’s thought it would be helpful to consider what pitching virtually may entail and reached out to the Agency Search Consultant community for any guidance they might have.

Business As Usual No More | Coronavirus Impact on Business Operations

The coronavirus, or COVID-19, is disrupting day-to-day business. 4A’s Research wanted to learn what is being done around the country and in different industries to communicate coronavirus procedures to employees.

Expanded Paid Parental Leave | Measuring the Impact of Leave on Work & Family |

Boston College Center for Work & Family compares the parental leave experiences and attitudes of moms and dads.

Media 2020 and Beyond: Key Findings |

MediaSense surveyed senior marketers and interviewed industry leaders around the globe to learn how they are preparing for the future media ecosystem.

Lightening the Mental Load That Holds Women Back |

BCG reveals findings from its survey of more than 6,500 employees in committed relationships in 14 countries to determine who bears the most responsibility for common household tasks — men or women.

BenchPress Agency Survey 2019 |

The Wow Company has released the 2019 agency benchmark report resulting from its annual survey of independent agency owners in the UK. Topics include growth rates, confidence levels, amount of time owners spend working, cash flow/invoicing/collecting payments, new business, and networking tips.

Project-by-Project Do’s & Don’ts | Agency Best Practice Guidance |

The industry is seeing more clients evolving Project-by-Project (PxP) arrangements with agencies. PxP relationships between clients and agencies create both opportunities and challenges for both marketers and marketing services firms. Members of the 4A’s community have been endeavoring to figure out best practices for dealing with the shift by some clients from annual retainer relationships with their agencies to PxP relationships.

The SoDA Report | Global Digital Outlook |

SoDA and Forrester feature research digital trends to watch, growth in digital marketing budgets, agency landscape trends, and client-agency relations.

2018 Employee Compensation Study Completed |

The 2018 Employee Compensation final report, showing salaries as of May 2018, has just been published. The study includes salary data from agencies of all sizes, reflecting the responses of 333 member agency offices providing data on over 30,000 salaries for 233 job titles in 19 job categories.